Sales Manager, EMEA

Sales Manager, EMEA

Full-Time 75600 - 92400 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and coach a dynamic sales team across EMEA to drive new logo growth.
  • Company: Join Sanity.io, a pioneering company in AI-powered content operations.
  • Benefits: Competitive salary, diverse culture, and opportunities for professional growth.
  • Other info: Work in a vibrant environment with a commitment to diversity and inclusion.
  • Why this job: Be part of a fast-growing company shaping the future of content management.
  • Qualifications: 3-5 years managing B2B SaaS sales teams with a hunter mentality.

The predicted salary is between 75600 - 92400 £ per year.

At Sanity.io, we’re building the future of AI-powered Content Operations. Our AI Content Operating System gives teams the freedom to model, create and automate content the way their business works, accelerating digital development and supercharging content operations efficiency.

We're scaling fast and we need someone who can build a sales team that scales with us. This is a role for a leader who gets things done, someone who can coach a team of Account Executives to consistently hit targets, build a disciplined outbound motion from the ground up, and bring real rigour to pipeline and forecasting.

You’ll own new logo growth, which means having a hunter mentality, structured process, and the ability to spot when something's going wrong before it shows up in the numbers.

What you’ll do:

  • Lead and coach a team of AEs across EMEA - setting clear expectations, holding the bar high, and giving people what they need to succeed across multiple markets and time zones.
  • Build and strengthen our outbound motion across the region - prospecting, pipeline coverage, and moving deals through the funnel with consistency.
  • Keep the business honest on forecasting - monitoring conversion metrics and intervening early when pipeline coverage looks shaky.
  • Work closely with Marketing and Enablement to align on pipeline strategy, sharpen messaging for EMEA buyers, and get the team the right tools.
  • Feed customer and market insights from across the region back to leadership to shape our go-to-market thinking.

About you:

  • You’ve managed Enterprise AEs in B2B SaaS for at least 3–5 years, ideally with exposure to more than one European market.
  • You know what good looks like and have seen structured sales orgs at scale.
  • You’ve worked in fast-moving environments where you had to figure things out as you went, including running a team spread across different countries, cultures, and buying norms.
  • You’re direct, execution-oriented, and genuinely enjoy building the systems that make a team predictable.
  • You set a high bar, knowing that hitting targets consistently is about clarity and process, not just pressure.

You’ll need:

  • 3–5+ years managing AEs in B2B SaaS or tech, with experience selling or managing across EMEA markets.
  • Experience recruiting, developing, and retaining high-performing sales talent across different countries and cultures.
  • A track record of building structured outbound pipeline processes that actually stick, in a distributed regional team.
  • Strong forecasting discipline and a history of hitting quota.
  • Comfort managing a team distributed across multiple time zones.
  • The ability to thrive in a fast-paced, high-expectation environment.
  • Background in developer tools, content platforms, or product-led growth combined with enterprise sales.
  • Fluent English; an additional European language (German, French, or similar) is a plus.

Sanity.io is a modern, flexible content operating system that replaces rigid legacy content management systems. One of our big differentiators is treating content as data so that it can be stored in a single source of truth, but seamlessly adapted and personalized for any channel without extra effort.

Sanity recently raised a $85m Series C led by GP Bullhound and is backed by leading investors. This funding round has put Sanity in a strong position for accelerated growth in the coming years.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, or gender identity.

Sales Manager, EMEA employer: Sanity CMS

Sanity.io is an exceptional employer that fosters a positive and flexible work environment, encouraging both professional and personal growth. With a highly-skilled and supportive team, employees benefit from a diverse global culture, comprehensive health plans, and a competitive salary structure, all while maintaining a healthy work-life balance. This role offers the opportunity to engage with a variety of stakeholders and contribute to meaningful projects in a dynamic SaaS landscape.

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Contact Details:

Sanity CMS Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Manager, EMEA

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Sales Manager, EMEA at Sanity CMS, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Sanity CMS. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Manager, EMEA. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Sales Manager, EMEA

Sales Management
B2B SaaS Experience
Team Leadership
Coaching and Development
Outbound Sales Strategy
Pipeline Management
Forecasting Discipline

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Sanity CMS:When writing your cover letter, make sure to tailor your message specifically for Sanity CMS. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Sanity CMS

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Sanity CMS that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Sanity CMS that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Sanity CMS’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.