Digital Analyst - Retail Media CRM (Contract) Southhampton (Remote) 1-2 times a month onsite £500-£550 per day (Inside IR35) 6 Months We're hiring a Senior Analyst to join a growing Analytics Data Science team, supporting a high-impact Retail Media function . This role is focused on leveraging first-party customer data to drive audience strategy, campaign performance, and measurable commercial outcomes. You'll partner closely with Retail Media, CRM, and Loyalty teams to design and evaluate customer-led activation, ensuring campaigns are effective, scalable, and deliver clear value to both the business and external partners. Key Responsibilities: Build, refine and activate customer audiences and segments for Retail Media campaigns Deliver detailed analysis on campaign performance , including ROI, incrementality and uplift Produce post-campaign evaluations (PIRs) with clear recommendations for optimisation Support the development of audience strategy and measurement frameworks Translate data into clear, actionable insights to influence campaign and commercial decisions Work cross-functionally to demonstrate the value of first-party data and Retail Media propositions
Digital Analyst, Hybrid, SQL, Retail Media in Southampton employer: Sanderson
At Sanderson, we pride ourselves on being an excellent employer, offering a dynamic work culture that fosters collaboration and innovation in the heart of Belfast. Our commitment to employee growth is evident through tailored development programmes and opportunities for advancement, ensuring that our team members thrive in their careers while enjoying competitive rewards and a strong focus on health and safety compliance. Join us to take ownership of impactful projects and be part of a supportive environment that values your contributions.
