At a Glance
- Tasks: Analyse customer data to enhance Retail Media campaigns and drive performance.
- Company: Join a dynamic team in a leading retail media company.
- Benefits: Competitive daily rate, hybrid work model, and opportunity for impactful work.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Make a real difference by leveraging data to shape marketing strategies.
- Qualifications: Experience in data analysis, SQL skills, and a passion for retail media.
The predicted salary is between 40000 - 50000 £ per year.
We're hiring a Senior Analyst to join a growing Analytics Data Science team, supporting a high-impact Retail Media function. This role is focused on leveraging first-party customer data to drive audience strategy, campaign performance, and measurable commercial outcomes. You'll partner closely with Retail Media, CRM, and Loyalty teams to design and evaluate customer-led activation, ensuring campaigns are effective, scalable, and deliver clear value to both the business and external partners.
Key Responsibilities:
- Build, refine and activate customer audiences and segments for Retail Media campaigns
- Deliver detailed analysis on campaign performance, including ROI, incrementality and uplift
- Produce post-campaign evaluations (PIRs) with clear recommendations for optimisation
- Support the development of audience strategy and measurement frameworks
- Translate data into clear, actionable insights to influence campaign and commercial decisions
- Work cross-functionally to demonstrate the value of first-party data and Retail Media propositions
Key Requirements:
Digital Analyst, Hybrid, SQL, Retail Media employer: Sanderson
Join a dynamic and innovative team as a Digital Analyst in London, where you'll have the opportunity to work at the forefront of Retail Media. Our hybrid work culture promotes flexibility and collaboration, while our commitment to employee growth ensures you will have access to continuous learning and development opportunities. With competitive pay and a focus on impactful projects, we offer a rewarding environment for those looking to make a significant contribution to our analytics and data science initiatives.