At a Glance
- Tasks: Lead digital marketing campaigns across email, social media, and affiliates to boost brand presence.
- Company: Dynamic D2C retail brand with a strong team culture and rapid growth.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Join a creative team and make a real impact in a fast-growing retail environment.
- Qualifications: Experience in multi-channel marketing and a passion for retail or ecommerce.
- Other info: Collaborative atmosphere with excellent career advancement potential.
The predicted salary is between 40000 - 50000 £ per year.
Location: Central London
Hybrid: 3 days onsite - 2 days WFH
Salary: £40,000 - £50,000 + Benefits
We are working in partnership with a midsize (approximately 100 colleagues), successful D2C retail brand, to hire a versatile Marketing Manager to drive multi-channel growth across the UK and internationally. This is an exciting opportunity for a creative, commercially minded marketer who enjoys blending content, strategy, and performance marketing. This is a fantastic opportunity as the business is growing rapidly and the role and team will continue to grow in the coming months. There is a very strong team culture of collaboration and employee development.
The Role:
Reporting into the CMO, you'll lead key digital channels across email, SMS, paid social (managing the paid social agency), affiliates, loyalty, and broader content initiatives. There is a lot of support with a wider marketing function, a digital team, agencies, creative freelancers, and a direct report. You'll create high-quality marketing campaigns to increase brand presence and drive D2C sales. This role would be perfect for a Generalist Marketing Manager with expertise in Digital Channel management who has experience in the retail or ecommerce space and would like to work for a marketing-led retailer known for creative products and a loyal customer base.
Key Responsibilities:
- Email and SMS Campaigns - Own weekly campaigns and automated flows, creating engaging content and run A/B tests, defining audience segmentation
- Manage the relationship with the paid social agency
- Optimise Meta, Pinterest, and TikTok campaigns across social media
- Grow and manage the affiliate programme, recruit partners and ensure brand compliance
- Lead the loyalty programme strategy and execution, drive sign-ups, engagement, and repeat purchase
What We're Looking for:
- Strong multi-channel marketing management experience
- B2C marketing experience in a broad digital marketing role
- Experience in campaign ideation
- Highly organised, detail-driven, and confident presenting
- Strong preference for retail / ecommerce / consumer goods industry experience
- Team management experience would be preferable but not essential
If this role is of interest, please apply below!
Marketing Manager employer: Sanderson Recruitment
Contact Detail:
Sanderson Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those in retail or ecommerce. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those involving email, social media, and content strategy. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by researching the company’s recent campaigns and their digital presence. Bring fresh ideas to the table during your chat – it shows you're proactive and genuinely interested in their brand.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are keen to join us directly!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Marketing Manager role. Highlight your multi-channel marketing experience and any relevant achievements in the retail or ecommerce space.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of your past successes in digital marketing and how you can contribute to our team culture of collaboration and growth.
Showcase Your Creativity: As a creative marketer, don’t shy away from showcasing your innovative ideas. Whether it’s through your portfolio or examples in your application, let us see how you blend content, strategy, and performance marketing.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with our growing team!
How to prepare for a job interview at Sanderson Recruitment
✨Know Your Digital Channels
Make sure you brush up on the latest trends and best practices in digital marketing, especially for email, SMS, and social media. Be ready to discuss specific campaigns you've managed and how you optimised them for better performance.
✨Showcase Your Creativity
Prepare examples of innovative marketing campaigns you've led or contributed to. Highlight how your creative ideas drove engagement and sales, as this role values a blend of creativity and strategy.
✨Understand the Brand
Research the company’s products and their target audience. Be prepared to discuss how you would enhance their brand presence and drive D2C sales through tailored marketing strategies.
✨Demonstrate Team Collaboration
Since the role involves working closely with various teams and agencies, be ready to share experiences where you successfully collaborated with others. Emphasise your ability to lead and support team initiatives while driving results.