At a Glance
- Tasks: Lead go-to-market strategies and create compelling product messaging.
- Company: High-growth SaaS company transforming global industries with data and AI.
- Benefits: Competitive salary, hybrid work, private healthcare, and generous leave.
- Other info: Opportunities for international remote work and career progression.
- Why this job: Join a fast-paced environment and make a real impact on product growth.
- Qualifications: 7+ years in Product Marketing, strong communication, and strategic thinking skills.
The predicted salary is between 60000 - 75000 £ per year.
A high-growth, venture-backed SaaS business is seeking an experienced Senior Product Marketing Manager to lead go-to-market strategy, product positioning, and commercial enablement across a rapidly scaling international organisation. This is an opportunity to join a category-leading technology company that is transforming a complex global industry through data, AI, and workflow automation. With strong market traction, impressive customer retention, and ambitious growth plans, the business is entering a significant phase of expansion.
The Opportunity
Reporting into senior marketing leadership, you'll play a pivotal role in shaping how products are brought to market, ensuring compelling messaging, successful product launches, and strong commercial adoption. You'll work closely with Product, Sales, Customer Success, and Marketing teams to drive product growth and market impact.
Key Responsibilities
- Develop and execute go-to-market strategies for new product launches.
- Create high-quality sales enablement assets including presentations, battle cards, case studies, and one-pagers.
- Conduct market segmentation and customer analysis to refine targeting and messaging.
- Define and evolve product positioning and value propositions.
- Monitor competitor activity and industry trends to inform strategy.
- Partner with Customer Success teams to improve adoption, engagement, and retention.
- Identify opportunities to increase product usage and commercial performance.
- Measure and analyse campaign effectiveness, using insights to optimise future initiatives.
- Ensure alignment across product, commercial, and marketing functions.
About You
We're looking for someone who can combine strategic thinking with hands-on execution. You'll likely bring:
- 7+ years' experience in Product Marketing, ideally within B2B SaaS, technology, fintech, or data-led businesses.
- Strong experience leading product launches and GTM programmes.
- A track record of building effective sales enablement materials.
- Expertise in market research, segmentation, positioning, and competitive analysis.
- Exceptional communication skills, with the ability to simplify complex products into compelling customer messaging.
- A data-driven mindset and experience measuring marketing effectiveness.
- Strong stakeholder management and cross-functional collaboration skills.
- A proactive, self-starting approach suited to a fast-paced scale-up environment.
What's on Offer
- Competitive salary benchmarked above market rates.
- Hybrid working model.
- Private healthcare and enhanced pension contributions.
- Generous annual leave allowance.
- International remote working opportunities.
- Learning and development budget.
- AI experimentation budget.
- Enhanced parental leave and flexible working arrangements.
- Long-term career progression within a scaling business.
If you're an experienced Product Marketing professional looking to make a significant impact within a fast-growing technology business, we'd love to hear from you.
Senior Product Marketing Manager in Warrington employer: Sanderson King
Join a dynamic and innovative SaaS company in London, where you'll be empowered to lead impactful product marketing strategies in a collaborative and fast-paced environment. With a strong focus on employee growth, the company offers competitive salaries, hybrid working options, and generous benefits including private healthcare and a learning budget, making it an excellent place for professionals seeking meaningful and rewarding careers. Experience the thrill of being part of a high-growth team that values creativity and strategic thinking while transforming a global industry through cutting-edge technology.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in Warrington
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us you know what we do and how you can contribute to our growth. Tailor your answers to highlight your relevant experience!
✨Tip Number 3
Don’t just wait for job postings; be proactive! Reach out directly to hiring managers or teams you’re interested in. Express your enthusiasm and ask about potential openings.
✨Tip Number 4
Use our website to apply! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Senior Product Marketing Manager in Warrington
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Senior Product Marketing Manager. Highlight your experience in product launches and go-to-market strategies, as these are key for us. Use specific examples that showcase your skills in B2B SaaS and data-led businesses.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're passionate about product marketing and how your background aligns with our mission. Be sure to mention your hands-on experience and strategic thinking – we love a proactive approach!
Showcase Your Achievements:When detailing your past roles, focus on measurable outcomes. Did you increase product adoption or improve sales enablement materials? Numbers speak volumes, so let us know how you've made an impact in previous positions.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience. Plus, it shows you're keen on joining our team at StudySmarter!
How to prepare for a job interview at Sanderson King
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Familiarise yourself with their features, benefits, and how they stand out from competitors. This will help you articulate compelling messaging and demonstrate your expertise during discussions.
✨Prepare for Go-To-Market Strategy Questions
Expect questions about your experience with go-to-market strategies. Be ready to share specific examples of successful product launches you've led, including the challenges you faced and how you overcame them. This shows your hands-on experience and strategic thinking.
✨Showcase Your Sales Enablement Skills
Since creating sales enablement materials is a key responsibility, prepare to discuss the types of assets you've developed in the past. Bring examples like presentations or case studies to illustrate your ability to support sales teams effectively.
✨Demonstrate Data-Driven Decision Making
Highlight your experience with measuring campaign effectiveness and using data to inform your strategies. Be prepared to discuss specific metrics you've tracked and how they've influenced your marketing decisions. This will show that you're not just creative but also analytical.
