At a Glance
- Tasks: Lead go-to-market strategies and create compelling product messaging.
- Company: High-growth SaaS company transforming global industries with data and AI.
- Benefits: Competitive salary, hybrid work, private healthcare, and generous leave.
- Other info: Opportunities for international remote work and long-term career progression.
- Why this job: Join a fast-paced environment and make a real impact on product growth.
- Qualifications: 7+ years in Product Marketing, strong communication, and strategic thinking skills.
The predicted salary is between 70000 - 85000 £ per year.
A high-growth, venture-backed SaaS business is seeking an experienced Senior Product Marketing Manager to lead go-to-market strategy, product positioning, and commercial enablement across a rapidly scaling international organisation. This is an opportunity to join a category-leading technology company that is transforming a complex global industry through data, AI, and workflow automation. With strong market traction, impressive customer retention, and ambitious growth plans, the business is entering a significant phase of expansion.
The Opportunity
Reporting into senior marketing leadership, you'll play a pivotal role in shaping how products are brought to market, ensuring compelling messaging, successful product launches, and strong commercial adoption. You'll work closely with Product, Sales, Customer Success, and Marketing teams to drive product growth and market impact.
Key Responsibilities
- Develop and execute go-to-market strategies for new product launches.
- Create high-quality sales enablement assets including presentations, battle cards, case studies, and one-pagers.
- Conduct market segmentation and customer analysis to refine targeting and messaging.
- Define and evolve product positioning and value propositions.
- Monitor competitor activity and industry trends to inform strategy.
- Partner with Customer Success teams to improve adoption, engagement, and retention.
- Identify opportunities to increase product usage and commercial performance.
- Measure and analyse campaign effectiveness, using insights to optimise future initiatives.
- Ensure alignment across product, commercial, and marketing functions.
About You
We're looking for someone who can combine strategic thinking with hands-on execution. You'll likely bring:
- 7+ years' experience in Product Marketing, ideally within B2B SaaS, technology, fintech, or data-led businesses.
- Strong experience leading product launches and GTM programmes.
- A track record of building effective sales enablement materials.
- Expertise in market research, segmentation, positioning, and competitive analysis.
- Exceptional communication skills, with the ability to simplify complex products into compelling customer messaging.
- A data-driven mindset and experience measuring marketing effectiveness.
- Strong stakeholder management and cross-functional collaboration skills.
- A proactive, self-starting approach suited to a fast-paced scale-up environment.
What's on Offer
- Competitive salary benchmarked above market rates.
- Hybrid working model.
- Private healthcare and enhanced pension contributions.
- Generous annual leave allowance.
- International remote working opportunities.
- Learning and development budget.
- AI experimentation budget.
- Enhanced parental leave and flexible working arrangements.
- Long-term career progression within a scaling business.
If you're an experienced Product Marketing professional looking to make a significant impact within a fast-growing technology business, we'd love to hear from you.
Senior Product Marketing Manager in Portsmouth employer: Sanderson King
Join a dynamic and innovative SaaS company in London, where you'll be empowered to lead impactful product marketing strategies in a collaborative and fast-paced environment. With a strong focus on employee growth, competitive benefits including private healthcare and generous leave, and a commitment to work-life balance through hybrid working options, this is an excellent opportunity for professionals seeking meaningful and rewarding careers in technology. Experience the thrill of contributing to a category-leading firm that values creativity and strategic thinking while offering international remote working opportunities.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in Portsmouth
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A personal connection can often get you noticed faster than a CV.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us that you understand their market and how you can contribute to their growth.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Senior Product Marketing Manager. We want to hear how you can drive product growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Senior Product Marketing Manager in Portsmouth
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Product Marketing Manager role. Highlight your experience in product launches and go-to-market strategies, as these are key for us. Use specific examples that showcase your skills in B2B SaaS and data-led businesses.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're passionate about product marketing and how your background aligns with our mission. Be sure to mention your hands-on experience and strategic thinking – we love a proactive approach!
Showcase Your Achievements:When detailing your past roles, focus on your achievements rather than just responsibilities. Use metrics to demonstrate your impact, like successful product launches or improved customer retention rates. Numbers speak volumes to us!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Sanderson King
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the company's products and how they fit into the market. Be ready to discuss their unique selling points and how you would position them against competitors.
✨Prepare Your Go-To-Market Strategy
Think about how you would approach a new product launch for the company. Prepare a brief outline of your go-to-market strategy, including target audience, messaging, and sales enablement materials. This will show your strategic thinking and hands-on execution skills.
✨Showcase Your Data-Driven Mindset
Be prepared to discuss how you've used data to measure marketing effectiveness in previous roles. Bring examples of campaigns you've analysed and optimised based on insights, as this aligns with the company's focus on data and AI.
✨Highlight Cross-Functional Collaboration
Since the role involves working closely with various teams, share specific examples of how you've successfully collaborated with Product, Sales, and Customer Success teams in the past. This will demonstrate your stakeholder management skills and ability to drive product growth.
