PREMIUM CONSUMER BRAND
London | Hybrid
Finance Director / CFO
One of the most exciting consumer growth stories we’ve come across this year.
A premium, multi-site brand - with clear ambitions to become the Third Space within its category - is now looking to appoint a Finance Director to help shape and scale the business through its next phase of growth.
This is a rare opportunity to build and lead a modern finance function within a high-growth environment, partnering directly with the Founder and senior leadership team.
The role:
- Lead the day-to-day finance function and support overall business growth
- Build scalable financial processes, reporting and controls
- Own budgeting, forecasting and performance analysis
- Partner closely with the Founder on commercial and operational decision-making
- Drive site-level profitability, margin optimisation and cost control
- Support future fundraising activity and investor reporting
- Improve systems, visibility and financial governance as the business scales
- Help shape longer-term financial strategy and operational planning
Why this role stands out:
- Genuine opportunity to build rather than inherit
- High level of exposure to strategic decision-making
- Fast-growth, entrepreneurial environment with significant momentum
- Direct influence on commercial performance and future expansion plans
- Clear progression opportunity as the business continues to scale
This is not a traditional corporate finance role.
It’s suited to someone who enjoys operating in a fast-moving environment - commercially minded, hands-on and comfortable balancing strategy with execution.
We’re looking for someone who:
- Is pragmatic, commercially sharp and solutions-oriented
- Has experience within consumer, retail, hospitality or multi-site environments
- Understands operational and site-level economics
- Can build lean, scalable finance processes without overengineering
- Enjoys working closely with founders and leadership teams
- Is motivated by growth, pace and long-term value creation
The detail:
- £100,000–£125,000 base salary
- Bonus and potential equity participation for the right individual
Alongside this, we’re also supporting the appointment of an HR Director and CTO as part of the broader leadership build-out.
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Founding CFO employer: Sanderson King
Join a thriving artisan bakery in London, where your passion for baking and leadership will be valued and nurtured. With a commitment to quality and craftsmanship, this company offers a supportive work culture that encourages personal growth and development, alongside competitive salary and benefits. As part of a dedicated team, you'll have the opportunity to make a meaningful impact on both the products and the people you work with, all while enjoying the vibrant atmosphere of one of the world's most dynamic cities.
