Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead brand strategy and communications for a top consumer electronics retailer.
- Company: Join a leading retailer known for innovative consumer electronics.
- Benefits: Competitive salary, dynamic work environment, and opportunities for creative growth.
- Why this job: Make a real impact in a fast-paced, creative setting while shaping brand identity.
- Qualifications: Degree level education and 2+ years in a similar role required.
- Other info: Ideal for those who thrive in collaborative and energetic environments.
The predicted salary is between 36000 - 60000 £ per year.
**Brand & Communications Manager – Up to £60k – London**
Are you passionate about brand development and creative campaigns? A leading consumer electronics retailer is seeking a dynamic Marketing & Communications Manager to spearhead brand management and elevate their presence both online and offline.
***You will be a Brand Manager currently with direct reports. Be able to explain and demonstrate how you have created a brand strategy in the past. Have worked with Asana ideally too!***
Primary Objectives:
Brand Strategy
- Develop and execute comprehensive brand strategies to enhance brand awareness and loyalty.
Brand Identity and Consistency
- Develop and sustain a distinct and consistent brand voice and image that resonates with the target audience, reinforces the market position, and supports the business objectives, both online and offline.
- Ensure brand consistency across all marketing and communication channels.
- Collaborate with content, and acquisition marketing teams to align on brand positioning and messaging.
Communications:
- Craft and oversee the execution of internal and external communications plans.
- Drive customer engagement via email activity, promoting relevant promotions, product launches and key companywide campaigns.
- Manage public relations efforts, including media relations, press releases, and outreach.
- Coordinate with external agencies and partners to amplify the brand message.
Market Research:
- Conduct market research to stay informed about industry trends, competitor activities, and customer preferences.
- Use insights to inform brand strategies and communications.
Metrics and Reporting:
- Track and report on key performance indicators (KPIs) related to brand and communications efforts.
- Analyse data to measure the effectiveness of campaigns and adjust strategies as needed.
Key Responsibilities:
Brand Development:
- Drive the development and evolution of the brand, ensuring it reflects the company's vision, values, and market positioning.
Communications Leadership:
- Lead and manage all aspects of communications, including internal and external communication.
Email marketing:
- Oversee the email marketing activity including promotional, new product and key campaign email sends.
Creative Direction:
- Oversee the creation of visually appealing and impactful marketing materials, ensuring they align with the brand’s aesthetics and messaging.
Collaborative Efforts:
- Work closely with cross-functional teams, including marketing, commercial and retail to ensure unified brand messaging and strategy execution.
Experience and Qualifications:
- Qualified to Degree level or equivalent
- A proven track record in a similar role, within an omnichannel business
- At least two years’ experience managing an external agency
- Strong organisational skills and the ability to prioritise projects and manage stakeholders
- Diplomacy and the ability to maintain relationships with colleagues across multiple locations
- Fluent in English with an excellent standard of written and verbal communication
- Creativity and decision making, coupled with the ability to thrive in a friendly, energetic environment that values integrity and embraces change
If you're ready to take the next step in your marketing career and make an impact in a creative and fast-paced environment, this role could be the perfect fit.
Brand & CRM Manager employer: Sanderson King
Contact Detail:
Sanderson King Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand & CRM Manager
✨Tip Number 1
Make sure to showcase your experience in brand strategy development during the interview. Prepare specific examples of how you've successfully created and executed brand strategies in your previous roles.
✨Tip Number 2
Familiarize yourself with Asana if you haven't already. Being able to discuss how you've used project management tools to streamline communication and collaboration will demonstrate your organizational skills.
✨Tip Number 3
Stay updated on the latest trends in consumer electronics and marketing communications. This knowledge will help you engage in insightful discussions during interviews and show your passion for the industry.
✨Tip Number 4
Prepare to discuss your approach to measuring the effectiveness of brand campaigns. Be ready to share how you've tracked KPIs and adjusted strategies based on data analysis in your past roles.
We think you need these skills to ace Brand & CRM Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in brand management and communications. Include specific examples of how you've developed brand strategies and managed teams, as this is crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand development and creative campaigns. Mention your familiarity with tools like Asana and how you have successfully executed brand strategies in previous roles.
Showcase Relevant Experience: When detailing your work history, focus on your achievements in brand identity consistency and communications leadership. Use metrics to demonstrate the impact of your campaigns and strategies.
Research the Company: Before applying, research the consumer electronics retailer to understand their brand values and market positioning. This knowledge will help you align your application with their objectives and show that you're a good fit.
How to prepare for a job interview at Sanderson King
✨Showcase Your Brand Strategy Experience
Be prepared to discuss specific examples of brand strategies you've developed in the past. Highlight how these strategies enhanced brand awareness and loyalty, and be ready to explain the impact they had on the business.
✨Demonstrate Your Communication Skills
Since the role involves crafting internal and external communications, practice articulating your thoughts clearly. Prepare to discuss how you've managed communications in previous roles and how you ensure consistency across channels.
✨Familiarize Yourself with Market Research
Understand the importance of market research in shaping brand strategies. Be ready to talk about how you've used market insights to inform your decisions and adapt your strategies based on industry trends and customer preferences.
✨Prepare for Creative Direction Questions
Expect questions about your experience overseeing creative projects. Think of examples where you ensured marketing materials aligned with brand aesthetics and messaging, and be ready to discuss your approach to collaboration with cross-functional teams.
