At a Glance
- Tasks: Lead influencer campaigns and build authentic creator relationships for major brands.
- Company: Join SAMY, a global network of innovative marketing agencies.
- Benefits: Enjoy flexible schedules, hybrid work options, and a day off for your birthday.
- Other info: Collaborative culture focused on excellence and personal growth.
- Why this job: Shape the online presence of prestigious brands and make an impact in the creator economy.
- Qualifications: 3+ years in influencer marketing with a deep understanding of social media trends.
The predicted salary is between 36000 - 60000 £ per year.
About SAMY
SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driven solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.
Mission
We are looking for a proactive and strategic Influencer Manager with a passion for building high-impact campaigns and authentic creator relationships. In this role, you will help to evolve our influencer strategies, bringing campaigns to life through sophisticated collaborations and data-driven insights. You have a razor-sharp eye for what makes a partnership stand out and the commercial confidence to pitch and execute ideas at the speed of culture.
You are motivated to turn your vision into reality for some of our most prestigious clients, acting as the bridge between talent and our internal teams. You will be instrumental in shaping the online presence and cultural influence of major brands across the many different sectors.
As a key member of the team, you will lead the end-to-end management of influencer campaigns and creator partnerships while playing a pivotal role in the agency's growth. You will be responsible for everything from initial discovery and strategic planning to execution and performance analysis. Beyond day-to-day delivery, you will actively contribute to the strategic roadmap and high-stakes pitching process, crafting compelling influencer-led responses to briefs that win new business and expand existing client remits. This role requires a blend of creative storytelling, data-driven strategy, and the commercial confidence to present "the next big thing" to prospective clients.
Job Functions
- Strategy & Campaign Management
- End-to-End Execution: Lead influencer campaigns from proposal, discovery, vetting, and negotiation through to activation, content approvals, publishing, and post-campaign reporting.
- Strategic Planning: Develop data-driven influencer marketing plans by gathering audience and market insights. Partner with Strategy and Insights teams to deliver recommendations and Post-Campaign Analyses.
- Client Relationship Management: Serve as the trusted day-to-day contact for clients; confidently challenge briefs, manage expectations, and ensure all deliverables are on time and within scope.
- Cross-Functional Integration: Partner with Paid Social, Creative, Strategy, and Community Management teams to seamlessly integrate influencer assets into wider media plans, optimize content amplification, and ensure operational excellence.
- Pitch Support & Development: Assist in the creation of pitch-winning proposals by developing innovative influencer strategies, identifying talent prospects, and visualizing how creators can solve specific client challenges.
- Creator Relations & Community Engagement
- Relationship Building: Nurture a deep network within the influencer ecosystem, including creators, talent agents, and platform partners.
- Content Oversight: Review creator content to ensure it meets brand, legal, and compliance standards while remaining creatively impactful.
- Trend Reactivity: Capitalize on emerging cultural trends to deploy reactive content.
Qualifications & Experience
- Professional Experience: 3+ years of hands-on experience in influencer marketing, ideally within an agency environment or a fast-paced in-house brand team.
- Subject Matter Expertise: Deep understanding of the creator economy, platform algorithms, usage rights, and social media trends.
- Technical Proficiency: Experience using influencer management and insights platforms to inform strategy and demonstrate ROI.
- Communication & Negotiation: Exceptional ability to present ideas, negotiate contracts, and manage stakeholders at all levels.
- Project Management: Proven ability to manage multiple campaigns, timelines, and budgets simultaneously with high attention to detail.
Personal Attributes
- Proactive & Adaptable: A self-starter who can navigate shifting priorities and fast-changing digital landscapes.
- Strategic & Results-Oriented: A thinker who translates creative ideas into actionable, measurable outcomes.
- Collaborative: A supportive team player who thrives in a high-energy, dynamic agency culture.
Cultural Fit
If you are kind, collaborative and driven by excellence, you will thrive here. We work without silos or egos, we give sharp feedback, and we execute with precision towards shared goals. If you take ownership of your decisions, your performance and your results, this is your place.
Benefits
- Flexible schedule and hybrid work options
- Internal Mobility, Referral Program
- Celebrate your birthday with a day off
- And many more!
Influencer Marketing Specialist in London employer: SAMY
At SAMY, we pride ourselves on being a dynamic and innovative employer that fosters a collaborative work culture where creativity and strategic thinking thrive. As an Influencer Marketing Specialist, you will enjoy flexible working arrangements, opportunities for internal mobility, and the chance to celebrate your birthday with a day off, all while contributing to impactful campaigns for prestigious clients in a supportive environment that values excellence and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Specialist in London
✨Tip Number 1
Network like a pro! Get out there and connect with influencers, creators, and industry folks. Attend events, join online communities, and don’t be shy to slide into DMs. Building relationships is key to landing that Influencer Marketing Specialist role.
✨Tip Number 2
Show off your creativity! When you get the chance to pitch ideas, make sure they’re fresh and innovative. Use data-driven insights to back up your proposals and demonstrate how your ideas can solve client challenges. Remember, it’s all about standing out!
✨Tip Number 3
Stay on top of trends! The influencer landscape changes fast, so keep your finger on the pulse of emerging cultural trends. This will not only help you in interviews but also show potential employers that you’re proactive and adaptable.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us at StudySmarter. Tailor your application to highlight your relevant experience and passion for influencer marketing. Let’s make magic happen together!
We think you need these skills to ace Influencer Marketing Specialist in London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for influencer marketing shine through. We want to see that you’re not just ticking boxes but genuinely excited about building impactful campaigns and relationships.
Tailor Your Experience:Make sure to highlight your relevant experience in influencer marketing. We love seeing how your past roles have prepared you for this position, so don’t hold back on sharing specific examples of successful campaigns you've managed.
Be Data-Driven:Since we value data-driven insights, include any metrics or results from your previous campaigns. Show us how you’ve used data to inform your strategies and drive success – numbers speak volumes!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at SAMY
✨Know Your Influencer Landscape
Before the interview, dive deep into the current influencer marketing trends and key players in the industry. Familiarise yourself with SAMY's recent campaigns and think about how you can contribute to their strategies. This will show your passion and understanding of the role.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of past campaigns you've managed. Highlight your ability to develop data-driven strategies and how you've used insights to shape successful influencer partnerships. Be ready to explain your thought process and the results achieved.
✨Demonstrate Your Communication Skills
As an Influencer Marketing Specialist, you'll need to communicate effectively with clients and creators. Practice articulating your ideas clearly and confidently. Consider role-playing potential scenarios where you might need to negotiate or present a campaign idea.
✨Be Ready to Discuss Cultural Trends
Stay updated on emerging cultural trends and be prepared to discuss how they can influence influencer marketing strategies. Think about how you can leverage these trends to create impactful campaigns for SAMY's clients, showcasing your adaptability and creativity.
