At a Glance
- Tasks: Lead influencer-driven campaigns from strategy to execution and create impactful activations.
- Company: Join SAMY, a global leader in brand communication and influencer marketing.
- Benefits: Enjoy flexible hours, unlimited holidays, and a hybrid work environment.
- Other info: Be part of a diverse team that values collaboration and personal growth.
- Why this job: Make a real impact in the fast-paced world of influencer marketing.
- Qualifications: 2-5 years in influencer marketing with strong analytical and project management skills.
The predicted salary is between 35000 - 45000 £ per year.
About SAMY
SAMY is the global powerhouse leading the evolution of brand communication. We help brands matter in a social-first world through research, creativity, technology, and integrated influencer marketing to deliver impactful, data-driven solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award‑winning, end‑to‑end digital campaigns.
Mission
As an Influencer Marketing Specialist / Account Executive at SAMY, you will play a key role in leading influencer‑driven campaigns from strategy to execution. You will transform brand briefs into impactful influencer activations, ensuring cultural relevance, creative excellence, and measurable performance. This role requires a strategic mindset, strong analytical capabilities, and deep knowledge of social platforms and influencer ecosystems.
Job Description
- Strategic Campaign Development
- Translate client briefs into high‑level influencer marketing strategies and creative campaign proposals.
- Collaborate with strategy, creative, and account teams to define campaign objectives, KPIs, and storytelling angles.
- Ensure influencer activations align with brand positioning and audience insights.
- Influencer Selection & Management
- Identify, evaluate, and select relevant influencer profiles across platforms (Instagram, TikTok, YouTube, and emerging channels).
- Build and manage influencer shortlists based on audience fit, engagement quality, and brand alignment.
- Develop detailed content calendars and oversee content production to ensure consistency, quality, and compliance.
- Campaign Execution & Performance Oversight
- Monitor daily campaign performance and optimise based on real‑time insights.
- Ensure timely delivery of influencer content across all campaign phases.
- Identify opportunities to enhance engagement, reach, and conversion performance.
- Event & Activation Support
- Support influencer participation in brand activations, events, and experiential campaigns.
- Coordinate logistics and ensure smooth collaboration between influencers, brands, and production teams.
- Cross‑functional Collaboration
- Work closely with booking, strategy, and data teams to improve negotiation processes and campaign efficiency.
- Leverage social listening and insights to identify cultural trends and influencer opportunities.
- Contribute to post‑campaign analysis and reporting with actionable insights.
- Reporting & Insights
- Aggregate influencer performance data and campaign results.
- Deliver clear and insightful reports highlighting learnings, ROI, and optimisation opportunities.
- Translate data into strategic recommendations for future campaigns.
- Legal & Financial Management
- Oversee influencer contracts, usage rights, and compliance requirements.
- Support budget tracking and ensure financial accuracy across campaigns.
- Workflow Optimization
- Continuously improve internal processes between brand teams, influencers, and agency stakeholders.
- Propose innovative approaches to influencer selection, content production, and campaign measurement.
Skills & Qualifications
- 2–5 years of experience in influencer marketing, social media, or digital campaign management.
- Strong understanding of influencer ecosystems and social media platforms.
- Advanced analytical and reporting skills with high proficiency in Excel or similar tools.
- Ability to translate data and trends into strategic and creative recommendations.
- Strong communication, negotiation, and project management skills.
- Highly organised, proactive, and detail‑oriented mindset.
Experience
- Proven experience managing influencer campaigns end‑to‑end for brands or agencies.
- Familiarity with influencer selection tools, social listening platforms, and performance analytics.
- Experience working in fast‑paced, client‑facing environments is a plus.
Languages
- Full professional proficiency in English (written and spoken).
Cultural Fit
We are kind and direct, communicating clearly, honestly, and respectfully. We collaborate without silos or egos, valuing collective success and recognising that every idea counts. We give feedback that helps others grow, learning from each other and celebrating progress. We take pride in our work, paying attention to detail and committing to excellence. And we take ownership of what we build, showing initiative, responsibility, and delivering real results.
Diversity & Inclusion
At SAMY, we believe in real diversity: teams where each person contributes from their uniqueness. We are committed to creating an inclusive, accessible, and barrier‑free environment where every voice matters. We welcome applicants of all abilities and backgrounds. If you need any adjustments during the recruitment process or in your daily work, please let us know. We want you to thrive on an equal footing.
Benefits
- Flexible schedule and hybrid work options that help you balance your time and work in a way that fits your life, including Fridays until 15:00.
- A geographic mobility plan that gives you the chance to explore new opportunities and work from different SAMY locations around the world.
- Enjoy unlimited holidays, plus your birthday off, and take time to disconnect on December 24th and 31st as company holidays.
- Global social and environmental activities that allow you to take part in initiatives that create a positive impact under the OWN THE IMPACT framework, connecting with colleagues from around the world and contributing to projects that make a difference.
- Mirror Club is our mentoring program designed to accelerate the careers of talented women by connecting them with experienced mentors.
- Global Referral Program that lets you refer clients, projects, or teammates, helping SAMY grow stronger while earning rewards for your contributions.
- Smart Pension: Workplace Pension Scheme
- Medicash: Health Cash Plan
- Wellhub: Subsidised Gym Membership
- Office Breakfast, Snacks and Drinks
Influencer Marketing Specialist (Amazon Prime Video) employer: SAMY
At SAMY, we pride ourselves on being a dynamic and inclusive employer that champions creativity and collaboration. Our flexible work culture, which includes hybrid options and unlimited holidays, empowers employees to thrive both personally and professionally. With a strong commitment to diversity and employee growth through initiatives like the Mirror Club mentoring programme, SAMY offers a unique environment where every voice is valued and impactful work is celebrated.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Specialist (Amazon Prime Video)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SAMY and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SAMY are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SAMY on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SAMY. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Marketing Specialist (Amazon Prime Video)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SAMY. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SAMY:Show us that you’ve done your homework! In your application, briefly mention what you admire about SAMY’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SAMY
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SAMY will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SAMY, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
