At a Glance
- Tasks: Lead influencer campaigns and build authentic creator relationships for major brands.
- Company: Join a global network of innovative marketing agencies with a collaborative culture.
- Benefits: Enjoy flexible schedules, hybrid work options, and a day off for your birthday!
- Other info: Thriving, dynamic environment with opportunities for internal mobility and personal growth.
- Why this job: Shape the future of influencer marketing and make a real impact on brand growth.
- Qualifications: 3+ years in influencer marketing and a deep understanding of social media trends.
The predicted salary is between 36000 - 60000 £ per year.
About SAMY
SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driven solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.
Mission
We are looking for a proactive and strategic Influencer Manager with a passion for building high-impact campaigns and authentic creator relationships. In this role, you will help to evolve our influencer strategies, bringing campaigns to life through sophisticated collaborations and data-driven insights. You have a razor-sharp eye for what makes a partnership stand out and the commercial confidence to pitch and execute ideas at the speed of culture.
You are motivated to turn your vision into reality for some of our most prestigious clients, acting as the bridge between talent and our internal teams. You will be instrumental in shaping the online presence and cultural influence of major brands across the many different sectors.
As a key member of the team, you will lead the end-to-end management of influencer campaigns and creator partnerships while playing a pivotal role in the agency’s growth. You will be responsible for everything from initial discovery and strategic planning to execution and performance analysis. Beyond day-to-day delivery, you will actively contribute to the strategic roadmap and high-stakes pitching process, crafting compelling influencer-led responses to briefs that win new business and expand existing client remits. This role requires a blend of creative storytelling, data-driven strategy, and the commercial confidence to present "the next big thing" to prospective clients.
Job Functions
- Strategy & Campaign Management
- End-to-End Execution: Lead influencer campaigns from proposal, discovery, vetting, and negotiation through to activation, content approvals, publishing, and post-campaign reporting.
- Strategic Planning: Develop data-driven influencer marketing plans by gathering audience and market insights. Partner with Strategy and Insights teams to deliver recommendations and Post-Campaign Analyses.
- Client Relationship Management: Serve as the trusted day-to-day contact for clients; confidently challenge briefs, manage expectations, and ensure all deliverables are on time and within scope.
- Cross-Functional Integration: Partner with Paid Social, Creative, Strategy, and Community Management teams to seamlessly integrate influencer assets into wider media plans, optimize content amplification, and ensure operational excellence.
- Pitch Support & Development: Assist in the creation of pitch-winning proposals by developing innovative influencer strategies, identifying talent prospects, and visualizing how creators can solve specific client challenges.
- Creator Relations & Community Engagement
- Relationship Building: Nurture a deep network within the influencer ecosystem, including creators, talent agents, and platform partners.
- Content Oversight: Review creator content to ensure it meets brand, legal, and compliance standards while remaining creatively impactful.
- Trend Reactivity: Capitalize on emerging cultural trends to deploy reactive content.
Qualifications & Experience
- Professional Experience: 3+ years of hands-on experience in influencer marketing, ideally within an agency environment or a fast-paced in-house brand team.
- Subject Matter Expertise: Deep understanding of the creator economy, platform algorithms, usage rights, and social media trends.
- Technical Proficiency: Experience using influencer management and insights platforms to inform strategy and demonstrate ROI.
- Communication & Negotiation: Exceptional ability to present ideas, negotiate contracts, and manage stakeholders at all levels.
- Project Management: Proven ability to manage multiple campaigns, timelines, and budgets simultaneously with high attention to detail.
Personal Attributes
- Proactive & Adaptable: A self-starter who can navigate shifting priorities and fast-changing digital landscapes.
- Strategic & Results-Oriented: A thinker who translates creative ideas into actionable, measurable outcomes.
- Collaborative: A supportive team player who thrives in a high-energy, dynamic agency culture.
Cultural Fit
If you are kind, collaborative and driven by excellence, you will thrive here. We work without silos or egos, we give sharp feedback, and we execute with precision towards shared goals. If you take ownership of your decisions, your performance and your results, this is your place.
Benefits
- Flexible schedule and hybrid work options
- Internal Mobility, Referral Program
- Celebrate your birthday with a day off
- And many more!
Influencer Marketing Specialist employer: SAMY
At SAMY, we pride ourselves on being a dynamic and innovative employer that fosters a collaborative work culture where creativity and strategic thinking thrive. As an Influencer Marketing Specialist, you will have the opportunity to work with a diverse team across multiple countries, driving impactful campaigns for prestigious clients while enjoying flexible schedules and internal mobility options. Our commitment to employee growth and a supportive environment ensures that your contributions are valued and recognised, making SAMY an exceptional place to advance your career in the fast-paced world of influencer marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Specialist
✨Tip Number 1
Network like a pro! Get out there and connect with people in the influencer marketing space. Attend industry events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past influencer campaigns and any data-driven insights you've gathered. This will not only demonstrate your expertise but also give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive in your approach! Don’t just wait for job openings to pop up. Reach out directly to companies you admire, like SAMY, and express your interest in working with them. A well-crafted email can go a long way in making a lasting impression.
✨Tip Number 4
Utilise our website for applications! We’ve got a streamlined process that makes it easy for you to apply for roles like Influencer Marketing Specialist. Plus, it shows you’re serious about joining our team and ready to make an impact!
We think you need these skills to ace Influencer Marketing Specialist
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for influencer marketing shine through. We want to see that you’re not just ticking boxes but genuinely excited about building impactful campaigns and relationships.
Tailor Your Experience:Make sure to highlight your relevant experience in influencer marketing. We love seeing how your past roles have prepared you for this position, so don’t hold back on sharing specific examples of your successes!
Be Data-Driven:Since we value data-driven insights, include any metrics or results from your previous campaigns. Show us how you’ve used data to inform your strategies and drive success – numbers speak volumes!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with SAMY!
How to prepare for a job interview at SAMY
✨Know Your Influencers
Before the interview, research the influencers that SAMY has worked with. Understand their campaigns and what made them successful. This will show your passion for the role and your proactive approach to influencer marketing.
✨Showcase Your Data Skills
Be prepared to discuss how you use data to inform your strategies. Bring examples of past campaigns where you analysed performance metrics and adjusted tactics accordingly. This will demonstrate your ability to drive results through data-driven insights.
✨Prepare for Creative Pitches
Think of a few innovative influencer campaign ideas that could align with SAMY's clients. Present these during the interview to showcase your creative thinking and commercial confidence. This will help you stand out as someone who can pitch 'the next big thing'.
✨Emphasise Collaboration
Highlight your experience working cross-functionally with different teams. Share specific examples of how you've integrated influencer assets into broader media plans. This will illustrate your collaborative spirit and ability to thrive in a dynamic agency culture.