Influencer Executive (Influencer Marketing Specialist)

About SAMY

We weren't built to follow, we were built to lead. SAMY is the global powerhouse redefining brand communication for a social‑first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

Role Mission

As an Influencer Marketing Specialist for SAMY UK for an outdoors and premium apparel client, you will take a leadership role in managing and strategising influencer campaigns and activations. Leveraging your extensive experience, you will provide strategic insights and creative solutions to meet campaign briefs. This role demands a seasoned professional with a deep understanding of social media trends, influencer marketing, and exceptional problem‑solving abilities.

Key responsibilities

• Lead end‑to‑end influencer marketing campaigns, from scouting and onboarding to execution and reporting
• Identify, recruit and manage micro and macro influencers, building strong, long‑term relationships
• Oversee negotiations, briefings, deliverables and timelines to ensure high‑quality execution
• Grow and nurture a community of creators, driving engagement, advocacy and a strong sense of belonging
• Design and implement engagement and loyalty strategies (including gamification, rewards and community initiatives)
• Conceptualise and execute creative campaigns, activations and exclusive experiences for the community
• Plan and manage events and brand experiences, including on‑site coordination and influencer management
• Track and analyse campaign and community performance, delivering actionable insights and optimisations
• Collaborate cross‑functionally with creative, social, brand and strategy teams to ensure consistency and impact
• Stay ahead of platform trends, influencer landscape and emerging formats

Skills & experience

• Experience in influencer marketing or a related field, with a proven track record of strategic campaign management
• Advanced social media knowledge, deep understanding of influencer marketing trends and high proficiency in Excel
• Strategic thinker, highly analytical, exceptional creativity and strong leadership skills
• Comprehensive understanding of social media trends and the Spanish influencer landscape
• Relevant degree or equivalent experience
• Experience working with brands within premium apparel, outdoors, lifestyle sectors
• Right to work in the UK is a must

Benefits

• Work your way – flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world
• Time that matters – celebrate your birthday with a day off, plus company holidays on 24 and 31 December to recharge
• Grow with us – global mobility opportunities, mentorship, parenthood support, and a transparent performance‑driven compensation framework
• Be part of the journey – help shape our team through our referral program and enjoy a collaborative, social culture, backed by transparent performance‑driven compensation
• Unlimited Holidays, Birthday Off + 24‑31 off, Workplace pension scheme
• MediCash (Health Benefit)
• Referral Program / Wellhub – subsidised gym memberships
• Geographical Mobility Plan
• Hybrid and Flexible Schedule

Diversity & Inclusion

At SAMY, difference is not something we accommodate, it's what makes us stronger. With a team made up of 70% women and more than 35 different nationalities, our backgrounds, perspectives and experiences challenge our thinking, sharpen our creativity and propelling better work and better company. We are committed to an inclusive, accessible, barrier‑free environment where everyone feels seen, heard and empowered. 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