At a Glance
- Tasks: Source and manage creators for TikTok Shop clients, driving brand growth and sales.
- Company: Join SAMY, a global leader in brand communication with a vibrant culture.
- Benefits: Flexible schedule, unlimited holidays, health coverage, and global mobility opportunities.
- Other info: Embrace diversity and thrive in an inclusive environment.
- Why this job: Be part of a dynamic team shaping the future of brand communication.
- Qualifications: Experience in creator marketing and strong communication skills required.
The predicted salary is between 45000 - 55000 £ per year.
About SAMY
SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day. We are Path Finders: curious, ambitious, and never afraid to challenge what's next.
Role Mission
You are the creator engine behind our TikTok Shop clients. You find, sign, brief and grow the creators who build the brand and drive its sales.
Key responsibilities
- Creator sourcing: Find and vet creators who fit each brand, based on the audience fit and objectives using TikTok Shop tools (like Unbox) and SAMY’s Maia.
- Recruitment: Run creator outreach at volume, keep a healthy pipeline, and build the outdoor brand’s launch affiliate cohort.
- Advocacy partnerships: Manage creator partnerships across hybrid/flat fee models and manage the campaigns end-to-end, including negotiation, contracts, briefing, reporting and performance tracking.
- Briefing and approvals: Create creator briefs, review content against brand guidelines, and manage approvals and posting schedules.
- TikTok Shop affiliate programme: Run TikTok shop Open and Targeted plans, manage samples through to published content, and send monthly brief refreshes.
- Affiliate segment management and performance optimisation: Re-engage or replace inactive creators, and reward and amplify top sellers with the Creative and Paid Media teams.
- Community and compliance: Build long-term creator relationships, run community moments, and ensure ASA, CMA and TikTok Shop compliance.
- Tracking and playbooks: Keep trackers accurate, report weekly on creator activity and GMV, and help build SAMY’s creator commerce playbooks.
Skills & experience
- Proven experience in creator marketing, experienced running creator campaigns end-to-end with literacy on sales-driven creator campaigns, at an agency or a brand.
- Experience running creator outreach at volume and keeping track of reply and conversion rates.
- Good creative judgement. You can spot a creator who fits a premium brand and write a brief that gets natural, on-brand content.
- Hands-on TikTok Shop affiliates and affiliate creator experience is a plus, for example recruiting affiliates (not limited to TikTok Shop), running sample requests or managing TikTok Shop Open and Targeted plans.
- Great verbal and written proficiency in English for outreach, briefs, reports and client comms.
Benefits
- Work your way — Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.
- Time that matters — Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.
- Grow with us — Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.
- Be part of the journey — Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.
- Your well-being first – Enjoy peace of mind with unlimited holidays to recharge, and health coverage through MediCash.
The SAMY Mindset
We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build. We're not looking for people who think the same, we're looking for people who want to grow with us.
Diversity & Inclusion
At SAMY, difference is not something we accommodate, it's what makes us stronger. We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive.
Creator & Affiliate Manager employer: SAMY
At SAMY, we pride ourselves on being a forward-thinking employer that champions innovation and collaboration. Our flexible work culture, combined with global mobility opportunities, allows employees to thrive both personally and professionally. With a commitment to diversity and inclusion, we ensure that every team member feels valued and empowered to contribute to our mission of redefining brand communication.
StudySmarter Expert Advice🤫
We think this is how you could land Creator & Affiliate Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SAMY and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SAMY are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SAMY on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SAMY. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creator & Affiliate Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SAMY. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SAMY:Show us that you’ve done your homework! In your application, briefly mention what you admire about SAMY’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SAMY
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SAMY will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SAMY, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.