Influencer Executive (Influencer Marketing Specialist)

SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

As an Influencer Marketing Specialist for SAMY UK for an outdoors and premium apparel client, you will take a leadership role in managing and strategizing influencer campaigns and activations. Leveraging your extensive experience, you will provide strategic insights and creative solutions to meet campaign briefs. This role demands a seasoned professional with a deep understanding of social media trends, influencer marketing, and exceptional problem-solving abilities.

Key Responsibilities

• Lead end-to-end influencer marketing campaigns, from scouting and onboarding to execution and reporting.
• Identify, recruit and manage micro and macro influencers, building strong, long-term relationships.
• Oversee negotiations, briefings, deliverables and timelines to ensure high-quality execution.
• Grow and nurture a community of creators, driving engagement, advocacy and a strong sense of belonging.
• Design and implement engagement and loyalty strategies (including gamification, rewards and community initiatives).
• Conceptualize and execute creative campaigns, activations and exclusive experiences for the community.
• Plan and manage events and brand experiences, including on-site coordination and influencer management.
• Track and analyze campaign and community performance, delivering actionable insights and optimizations.
• Collaborate cross-functionally with creative, social, brand and strategy teams to ensure consistency and impact.
• Stay ahead of platform trends, influencer landscape and emerging formats.

Skills & Experience

• Experience in influencer marketing or a related field, with a proven track record of strategic campaign management.
• Advanced social media knowledge, deep understanding of influencer marketing trends, and high proficiency in Excel.
• Strategic thinker, highly analytical, exceptional creativity, and strong leadership skills.
• Comprehensive understanding of social media trends and the Spanish influencer landscape.
• Relevant degree or equivalent experience.
• Having previously worked with brands within premium apparel, outdoors, lifestyle sectors.

Benefits

• Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.
• Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.
• Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.
• Help shape our team through our referral program and enjoy a collaborative, social culture.
• Unlimited Holidays, Birthday Off + 24 31 off.
• Workplace pension scheme.
• MediCash (Health Benefit).
• Referral Program.
• Wellhub - subsidised gym memberships.
• Geographical Mobility Plan.
• Hybrid and Flexible Schedule.

At SAMY, difference is not something we accommodate, it’s what makes us stronger. With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company. We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive.