At a Glance
- Tasks: Lead brand and content strategy for Samsung Ads across Europe, driving innovation in advertising.
- Company: Join Samsung Ads, a top-rated workplace known for creativity and collaboration.
- Benefits: Enjoy hybrid working, bonuses, generous holiday, and discounts on Samsung products.
- Other info: Embrace a diverse and inclusive culture with excellent career growth opportunities.
- Why this job: Be at the forefront of redefining TV advertising with a dynamic team.
- Qualifications: Proven marketing leadership and storytelling skills; experience in digital media is a plus.
The predicted salary is between 36000 - 60000 € per year.
Position Summary
Why join our team?
About Samsung Ads
This is your chance to be part of a highly motivated group driving innovation and success within the advertising industry! Samsung Ads, a division of Samsung's media & services business, harnesses the power of data, technology and scale to create seamless advertising experiences for brands. We deliver high-impact, targeted advertising solutions, enabling brands to reach audiences in the moments that matter. Samsung Ads is where technology meets creativity to deliver advertising experiences that captivate and inspire.
Samsung Ads won AdAge Best Place to work in 2020 and was awarded the IPA's People First Promise badge of honour in 2025. Launched in 2015, Samsung Ads has offices in the UK, Germany, France, Italy, Spain, US, Australia, New Zealand, India, Brazil & Mexico and South Korea.
Role and Responsibilities
As the Head of Brand & Content Marketing, you'll play a central role in defining and executing Samsung Ads' brand and content strategy across Europe. You'll oversee key functional areas including content creation and execution, brand positioning, media management, CRM and lead management, and the Samsung Ads website.
About the Position
European Strategic Marketing Team – Samsung Ads. The team drives the narrative and market presence of Samsung Ads' connected TV advertising solutions across Europe.
What We're Looking For
We're seeking a proactive, hands‐on marketer who thrives in a fast‐paced environment and can juggle multiple priorities with ease. A strong collaborator who excels at working across‐functional teams, aligns stakeholders, and brings clarity and momentum to complex projects. Passionate about storytelling, brand building, and redefining TV advertising.
Your Key Responsibilities
- Content Strategy and Execution – develop and lead the overarching content strategy across all owned and paid platforms.
- Brand Positioning – collaborate with Product Marketing to align brand narrative with go‐to‐market product launches.
- Media Management – plan, activate and oversee all owned and paid media initiatives.
- CRM & Lead Management – lead ROI measurement, manage CRM systems and lead generation processes.
- Website Management – take full ownership of the Samsung Ads Europe website, ensuring optimisation and alignment with business goals.
Your People Management Responsibilities – Leading Others Only
- Provide clarity on strategy, team purpose and direction.
- Mentor and coach the team through regular 1:1s and on‐job learning.
- Model inclusion and build trust and psychological safety.
- Communicate core updates and cascades from leadership.
- Manage onboarding, offboarding and the colleague lifecycle.
- Handle annual people management cycles: goal setting, evaluation and salary reviews.
- Ensure compliance with company processes and values.
Qualifications
- Marketing leadership experience with integrated brand and content strategies (B2B and/or AdTech experience a plus).
- Strong storytelling and brand positioning abilities.
- Hands‐on content creator comfortable with strategy and execution.
- Digital‐first mindset: experience with paid, owned media, CRM and web platforms.
- Data‐driven – confident using metrics to optimise performance and demonstrate impact.
- Collaborative team player across functions (product, sales, global marketing).
- Adaptable multitasker who thrives under pressure.
- Creative thinker and problem solver with initiative and a solutions‐oriented mindset.
Success Outcomes
- Clear, consistent, compelling brand voice across all European markets.
- High‐impact content programs driving awareness, engagement and inbound demand.
- Integrated website, CRM and media ecosystem delivering measurable ROI.
- Strong cross‐functional collaboration and trusted partnerships.
- Insights and reporting frameworks established to measure, track and evolve performance.
- Campaigns ship on time, brand stories resonate and stakeholders rely on timely delivery.
- Redefining how Samsung Ads shows up in the market – pushing boundaries of TV advertising.
Benefits of Working at Samsung
- Hybrid working – 3 days in the office, 2 days at home per week.
- Bonus scheme linked to individual, team and company performance.
- Car allowance.
- Pension contribution.
- Three volunteering days each year.
- Holiday – 25 days plus bank holidays and an additional day off for your birthday.
- Discounts on a wide range of Samsung products.
- Discount shopping portal.
A Note on Equal Opportunities
We are an equal‐opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Head of Brand and Content Marketing – Samsung Ads EMEA in London employer: Samsung Electronics (UK) Ltd
At Samsung Ads, we pride ourselves on being a dynamic and innovative employer that champions creativity and collaboration. Our hybrid working model, generous benefits including a bonus scheme and additional holiday for your birthday, and commitment to employee growth through mentorship and inclusion make us an exceptional place to work. Join us in redefining the advertising landscape while enjoying a supportive culture that values diversity and encourages personal and professional development.
Contact Detail:
Samsung Electronics (UK) Ltd Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand and Content Marketing – Samsung Ads EMEA in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Samsung Ads. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your creativity! When you get the chance to present yourself, think outside the box. Use storytelling to showcase your brand and content marketing skills.
✨Tip Number 3
Prepare for the interview by knowing your stuff! Research Samsung Ads' recent campaigns and be ready to discuss how you can contribute to their innovative approach.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you’re serious about joining the team.
We think you need these skills to ace Head of Brand and Content Marketing – Samsung Ads EMEA in London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for brand and content marketing shine through. We want to see your passion for storytelling and how you can redefine TV advertising!
Tailor Your Content:Make sure to customise your application to reflect the specific skills and experiences that align with the Head of Brand and Content Marketing role. Highlight your hands-on experience in content strategy and media management.
Be Data-Driven:Don’t forget to mention your ability to use metrics to optimise performance. We love candidates who can demonstrate their impact through data, so include any relevant examples in your application.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Samsung Ads!
How to prepare for a job interview at Samsung Electronics (UK) Ltd
✨Know Your Brand Inside Out
Before the interview, dive deep into Samsung Ads' brand and content strategy. Familiarise yourself with their recent campaigns, successes, and challenges. This will not only show your genuine interest but also help you articulate how your experience aligns with their goals.
✨Showcase Your Storytelling Skills
As a Head of Brand and Content Marketing, storytelling is key. Prepare examples of how you've crafted compelling narratives in past roles. Be ready to discuss how you can bring that creativity to Samsung Ads, especially in redefining TV advertising.
✨Demonstrate Data-Driven Decision Making
Samsung Ads values a data-driven approach. Come prepared with metrics and results from your previous campaigns. Discuss how you've used data to optimise performance and drive ROI, as this will resonate well with their focus on measurable outcomes.
✨Emphasise Collaboration and Leadership
Highlight your experience in leading cross-functional teams and managing stakeholders. Share specific instances where you've fostered collaboration and clarity in complex projects. This will showcase your ability to thrive in a fast-paced environment and align with Samsung Ads' team-oriented culture.
