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- Tasks: Lead brand and content strategy for Samsung Ads across Europe, driving innovation in advertising.
- Company: Join Samsung Ads, a dynamic team recognised as a top workplace for creativity and collaboration.
- Benefits: Enjoy hybrid working, bonuses, generous holiday, and discounts on Samsung products.
- Why this job: Shape the future of TV advertising while working with cutting-edge technology and creative storytelling.
- Qualifications: Proven marketing leadership with a passion for brand building and data-driven strategies.
- Other info: Be part of a diverse team that values inclusion and offers excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Position Summary
Why join our team?
About Samsung Ads
This is your chance to be part of a highly motivated group driving innovation and success within the advertising industry! Samsung Ads, a division of Samsung’s media & services business, harnesses the power of data, technology and scale to create seamless advertising experiences for brands. We deliver high-impact, targeted advertising solutions, enabling brands to reach audiences in the moments that matter. Samsung Ads is where technology meets creativity to deliver advertising experiences that captivate and inspire.
Samsung Ads won AdAge Best Place to work in 2020 and was awarded the IPA’s People First Promise badge of honour in 2025. Launched in 2015, Samsung Ads has offices in the UK, Germany, France, Italy, Spain, US, Australia, New Zealand, India, Brazil & Mexico and South Korea.
Role and Responsibilities
As the Head of Brand & Content Marketing, you’ll play a central role in defining and executing Samsung Ads’ brand and content strategy across Europe. You’ll oversee key functional areas including content creation and execution, brand positioning, media management, CRM and lead management, and the Samsung Ads website.
About the Position
The European Strategic Marketing Team – Samsung Ads drives the narrative and market presence of Samsung Ads’ connected TV advertising solutions across Europe.
What We’re Looking For
We’re seeking a proactive, hands‑on marketer who thrives in a fast‑paced environment and can juggle multiple priorities with ease. A strong collaborator who excels at working across‑functional teams, aligns stakeholders, and brings clarity and momentum to complex projects. Passionate about storytelling, brand building, and redefining TV advertising.
Your Key Responsibilities
- Content Strategy and Execution – develop and lead the overarching content strategy across all owned and paid platforms.
- Brand Positioning – collaborate with Product Marketing to align brand narrative with go‑to‑market product launches.
- Media Management – plan, activate and oversee all owned and paid media initiatives.
- CRM & Lead Management – lead ROI measurement, manage CRM systems and lead generation processes.
- Website Management – take full ownership of the Samsung Ads Europe website, ensuring optimisation and alignment with business goals.
Your People Management Responsibilities – Leading Others Only
- Provide clarity on strategy, team purpose and direction.
- Mentor and coach the team through regular 1:1s and on‑job learning.
- Model inclusion and build trust and psychological safety.
- Communicate core updates and cascades from leadership.
- Manage onboarding, offboarding and the colleague lifecycle.
- Handle annual people management cycles: goal setting, evaluation and salary reviews.
- Ensure compliance with company processes and values.
Qualifications
- Marketing leadership experience with integrated brand and content strategies (B2B and/or AdTech experience a plus).
- Strong storytelling and brand positioning abilities.
- Hands‑on content creator comfortable with strategy and execution.
- Digital‑first mindset: experience with paid, owned media, CRM and web platforms.
- Data‑driven – confident using metrics to optimise performance and demonstrate impact.
- Collaborative team player across functions (product, sales, global marketing).
- Adaptable multitasker who thrives under pressure.
- Creative thinker and problem solver with initiative and a solutions‑oriented mindset.
Success Outcomes
- Clear, consistent, compelling brand voice across all European markets.
- High‑impact content programs driving awareness, engagement and inbound demand.
- Integrated website, CRM and media ecosystem delivering measurable ROI.
- Strong cross‑functional collaboration and trusted partnerships.
- Insights and reporting frameworks established to measure, track and evolve performance.
- Campaigns ship on time, brand stories resonate and stakeholders rely on timely delivery.
- Redefining how Samsung Ads shows up in the market – pushing boundaries of TV advertising.
Benefits of Working at Samsung
- Hybrid working – 3 days in the office, 2 days at home per week.
- Bonus scheme linked to individual, team and company performance.
- Car allowance.
- Pension contribution.
- Three volunteering days each year.
- Holiday – 25 days plus bank holidays and an additional day off for your birthday.
- Discounts on a wide range of Samsung products.
- Discount shopping portal.
A Note on Equal Opportunities
We are an equal‑opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Head of Brand and Content Marketing – Samsung Ads EMEA in City of London employer: Samsung Electronics (UK) Ltd
Contact Detail:
Samsung Electronics (UK) Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand and Content Marketing – Samsung Ads EMEA in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Samsung Ads. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your creativity! Prepare a portfolio or case studies that highlight your best work in brand and content marketing. Make it visually appealing and relevant to Samsung Ads’ mission.
✨Tip Number 3
Be ready for the interview! Research Samsung Ads thoroughly and come armed with insights about their current campaigns. Show them you’re not just a fit, but the perfect fit!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Samsung Ads team.
We think you need these skills to ace Head of Brand and Content Marketing – Samsung Ads EMEA in City of London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for brand and content marketing shine through! We want to see how passionate you are about storytelling and redefining TV advertising.
Tailor Your Experience: Make sure to highlight your relevant experience in integrated brand strategies and content creation. We love seeing how your background aligns with our needs, so don’t hold back on those achievements!
Be Data-Driven: Since we’re all about optimising performance, include examples of how you've used data to drive results in your previous roles. Show us how you measure success and adapt strategies based on insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team!
How to prepare for a job interview at Samsung Electronics (UK) Ltd
✨Know Your Brand Inside Out
Before the interview, dive deep into Samsung Ads' brand values, recent campaigns, and market positioning. Understanding their narrative will help you align your answers with their vision and demonstrate your passion for storytelling.
✨Showcase Your Content Strategy Skills
Prepare examples of successful content strategies you've developed in the past. Be ready to discuss how you measured ROI and adapted strategies based on data. This will highlight your hands-on experience and data-driven mindset.
✨Emphasise Collaboration
Since this role requires cross-functional teamwork, think of specific instances where you've successfully collaborated with different teams. Share how you aligned stakeholders and brought clarity to complex projects, showcasing your ability to thrive in a fast-paced environment.
✨Ask Insightful Questions
Prepare thoughtful questions about Samsung Ads' future direction, challenges in the advertising industry, or their approach to brand positioning. This shows your genuine interest in the role and helps you assess if the company aligns with your career goals.
