Sales Solutions & Packaging Lead, EMEA

Position Summary

Why join our team?

We are looking for a strategic, creative leader to join our Ads Product Marketing team – a function within Samsung’s advertising division, based in central London – as a Sales Solutions & Packaging Lead.

The Ads Product Marketing team is focused on three areas: evaluating product-market fit for the ad products we build, developing and activating the go-to-market strategy for ad product launches, and supporting our client-facing teams in EMEA through sales enablement initiatives.

This role will be building a new function for our business, focused on sales enablement and market intelligence. The role includes developing high-impact sales packages, sponsorship offerings, compelling narratives, case studies, and external claims that position Samsung’s suite of advertising solutions at the forefront of the industry. You will also lead competitive and market intelligence initiatives, ensuring our client-facing teams are equipped with actionable insights to stay ahead in a fast-evolving marketplace. You will work closely with the Product GTM team within Ads Product Marketing, as well as cross-functional teams including Sales, Product, Analytics & Insights, Pricing, Partnerships and Operations.

The ideal candidate will be a strategic leader who has experience and expertise developing new sales solutions and packages; can work autonomously, cross-functionally and engage and influence leaders across our business; have pan-European experience in media and ad tech, specialising in video, TV and/or CTV advertising; have strong attention to detail and communication skills, both written and verbal; have the ability to simplify complex topics; and effectively collaborate and build relationships across multiple functions and seniority levels.

Role and Responsibilities

Your key responsibilities

• Sales Package & Sponsorship Development: Build the foundations and frameworks for sales package and sponsorship development; and lead the creation and evolution of sales packages, sponsorship proposals and customised client packages tailored to specific verticals and business needs including sales materials, pitch decks, and solution one-pagers.

• Narrative & Storytelling: Craft compelling narratives and case studies that highlight the success and effectiveness of our advertising solutions, tailored to different verticals and client segments.

• Market & Competitive Intelligence: Build the framework and processes to effectively capture market and competitive intelligence. Lead research initiatives to gather and synthesise market trends, competitor strategies, and customer insights, redefining them into actionable strategies for sales and product teams.

• Claims Development: Develop external claims showcasing product capabilities, supported by robust data and industry standards.

• Cross-Functional Collaboration: Partner closely with other departments to align messaging, ensure consistent positioning, and support go-to-market initiatives.

• Sales Enablement: Equip sales teams with the tools, insights, and training they need to effectively communicate our value proposition, sponsorship opportunities, and close deals.

• Thought Leadership: Support Strategic Marketing with the creation of externally facing thought leadership content, including whitepapers and industry insights, to position our brand as a leader in the advertising ecosystem.

What we need for this role

To be successful, you will possess the following skills and attributes:

• Demonstrated ability in Sales Enablement, Product Marketing, Sponsorship Strategy, Go-To-Market Strategy, or a related role within the ad tech or advertising industry.

• Proven track record in developing sales packages, sponsorship offerings, narratives, and market intelligence strategies.

• Experience establishing new process, structure and frameworks to support a new function and deliver business impact.

• Strong background in claims development and managing externally validated statements in compliance with legal and industry standards.

• Exceptional storytelling, writing, and presentation skills with the ability to translate complex products and data into compelling sales content.

• Strong analytical approach with experience in market research, sponsorship strategies, and competitive analysis.

• Experience building effective working relationships cross-functionally with Marketing, Sales, Product, Analytics, Pricing, Partnerships, Legal and Operations teams.

• Excellent organisational and project management skills, and strong attention to detail with the ability to manage multiple priorities.

• Action-orientated, and takes initiative and ownership to deliver on deadlines in a fast-paced and dynamic environment.

• Experience with pan-European media, ad tech, specialising in video, TV and/or CTV advertising and advertising markets, is preferable.

• Excellent communication skills, both written and verbal; have the ability to simplify complex topics; and effectively collaborate and build relationships across multiple functions and seniority levels.

What does success look like?

Success will be evident through strong working relationships with key collaborators across Product Marketing and collaborator teams, and the successful development and execution of sales enablement initiatives to help drive and grow ad revenue.

The candidate should immerse themselves into learning about the Samsung Ads business, our products and the key needs and challenges of our client-facing teams and their clients. They should then apply this learning to develop sales enablement initiatives and materials that help client-facing teams address key challenges and equip them to effectively pitch in the market.

The interview process

There will be 3 interviews and a final in-person presentation to a panel of interviewers, comprised of stakeholders the candidate would work closely with in their role.

Interviewers to be confirmed but will include the hiring manager (Director of Product Marketing, EMEA), as well as stakeholders from the Sales, Marketing, Pricing, Analytics & Insights and Client Services teams.

Skills and Qualifications

Benefits of working at Samsung include

• Hybrid working – 3 days in the office and 2 days at home per week

• Bonus scheme linked to individual, team and company performance

• Car allowance (delete if not appropriate)

• Pension contribution

• Three volunteering days each year

• Holiday – 25 days plus bank holidays and an additional day off for your birthday

• Access to discounts on a wide range of Samsung products

• Access to a discount shopping portal

• Partner Colleagues are not eligible for certain types of statutory leave such as Samsung Family Leave or Sick Leave policies but may be eligible for statutory payments via their agency

• Up to 20 (pro-rata) Partner Absence days per calendar year to be used in times of need

A note on equal opportunities

We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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