At a Glance
- Tasks: Create and optimise engaging content that drives business growth and engagement.
- Company: Join a dynamic financial planning firm with a fun and supportive culture.
- Benefits: Competitive salary, 28 days holiday, flexible working, and study assistance.
- Other info: Flexible working options available; be part of a vibrant team dedicated to excellence.
- Why this job: Shape the future of content in finance while developing your skills in a creative environment.
- Qualifications: Strong writing skills and a passion for financial topics; SEO knowledge is a plus.
The predicted salary is between 50000 - 50000 £ per year.
We are recruiting an ambitious and high calibre Content and SEO manager to be attached to our London office, whilst benefitting from a hybrid working environment.
The successful candidate will be responsible for planning, creating and optimising content that drives engagement, leads and business growth, while working closely with subject matter experts, agencies and internal stakeholders across the business.
They will take ownership of the content calendar, SEO performance reporting and content-led initiatives that support Saltus's wider marketing and commercial objectives.
You will be able to demonstrate a track record of high-quality writing (possibly in financial journalism or for a financial PR firm), particularly in digital contexts.
The ideal candidate would also have a good understanding of the needs of High Net Worth Individuals' (HNWIs') financial planning and investment management needs.
While experience of SEO and content optimisation would be highly desirable, it is not essential.
We are equally interested in candidates with exceptional writing skills, strong attention to detail and an enthusiasm for developing their knowledge in this area.
The person will be supported by our experts, particularly as they build experience.
Why Saltus?
Our mission is to improve everyone’s relationship with their wealth: to make it a positive force for their future and at the same time to prevent it being a source of anxiety.
We want everyone who works at Saltus to be proud to work here, and to find fulfilment and meaning in the work that they do.
We have a number of offices across England and Wales including London, Newcastle, Southampton and Bath.
We are incredibly proud of our culture and work really hard to ensure that Saltus is a great place to work for our people, where they can have fun and grow in their career, with a passion for excellence and customer service.
Saltus is a privately owned financial planning and discretionary investment management house.
We are dedicated to providing a high-quality service for private clients, trusts, and smaller institutions.
Saltus Partners was founded in 2004 and has grown organically and through a small number of carefully integrated acquisitions.
Originally, the business started out as an investment manager and has now developed the financial planning side of the offering, putting this at the forefront of the client relationship.
Today Saltus manages and advises on over £11.2 billion of client assets, acquired through a combination of organic business growth and corporate acquisitions.
Can you tell me more about the role?
The role will report to our Marketing Manager and will be supported by the Head of Business Development and Marketing. The key areas of responsibility are as follows:
- Own and manage the Saltus content calendar, planning, prioritising and coordinating content activity across the business.
- Develop content plans that align with business objectives, seasonal and topical opportunities and SEO strategy.
- Creating short and long form content, as well as video scripts, relating to financial planning and investment needs for the Saltus website.
- Update, refresh and optimise existing content to maintain relevance, improve performance and preserve compliance.
- Work closely with compliance to ensure all content meets regulatory requirements and internal approval processes.
- Translate Saltus content so that it is effective over multiple channels (particularly social media, email and video channels).
- Lead the editing and production of key research publications, including the Saltus Wealth Index and Saltus Growth Index.
- Manage and deliver industry award submissions and maintain oversight of Saltus award opportunities.
- Support PR activity, Saltus's B2B marketing and wider marketing initiatives, where required.
- Support and deliver content-led SEO initiatives, including keyword research, content audits and content optimisation, working closely with our SEO agency.
- Regularly analyse and report on website traffic, engagement, rankings, leads, conversions and campaign performance.
What sort of person are we looking for?
This role would suit someone who enjoys combining creativity with commercial thinking and is excited by the opportunity to shape and grow Saltus's content offering.
They will be able to make complex ideas comprehensible and enjoyable.
They will enjoy the financial sector, be interested in how it is evolving and be able to communicate this enthusiasm to our existing and prospective clients.
They will
- Have approximately 4-5 years of experience in a role where writing was an important part of the job either journalism, financial PR or financial content production.
- Demonstrate excellent writing, editing and proofreading skills.
- Understand the value that great writing can create.
- Be confident interpreting performance data and using insights to improve content effectiveness.
- Have experience developing content strategies and managing editorial or content calendars.
- An understanding of SEO principles, keyword research and content optimisation would be desirable, but is not essential.
We welcome candidates with strong writing and content creation experience who are keen to further develop their knowledge in this area.
- Be organised, able to work to deadlines and prioritise workload.
- Be comfortable working with and managing a range of stakeholders, including subject matter experts and external agencies.
- Have a degree level education with a minimum 2:1 grade.
- Be a team player.
- Take a critical approach and always look to learn and improve.
- Contribute to a fun environment in the workplace and the wider Saltus culture.
As part of your application, we'd welcome examples of published content or writing samples that demonstrate your writing style, ability to communicate complex topics and editorial expertise
Where will I be working?
We're incredibly flexible about where, when and how you work: we don’t want anyone to be prevented from coming to work for Saltus as a result of the working pattern that they're looking for.
Ideally, you'd be able to be based out of our London office for a minimum of three days each week, working the remainder of the week from home.
Alternatively, you might work part of your working week from one of our other offices.
We are passionate about championing flexible working for our people, so if there's a slightly different working pattern that you're looking for, then please come and have a chat to us about it!
What benefits do I get when working for Saltus?
You'll get a salary of up to £50,000 per annum dependent on experience, alongside 28 days' holiday (plus bank holidays), study assistance, life assurance, income protection and a pension, alongside access to our flexible benefits platform.
Just as importantly, you'll get to experience our culture, which we really do live and breathe, ensuring that Saltus is a fantastic place to work for every single one of our 500+ people.
We work hard, but we have an awful lot of fun along the way.
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Content & SEO Manager employer: Saltus
Saltus is an exceptional employer, recognised as one of the Best Places to Work by the Sunday Times and Professional Adviser awards, reflecting our commitment to a vibrant work culture that prioritises employee growth and satisfaction. With flexible working arrangements from our Penarth or Bath offices, alongside competitive benefits such as 25 days' holiday and a strong focus on customer service excellence, we ensure our team members thrive both personally and professionally in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Content & SEO Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Saltus and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Saltus are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Saltus on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Saltus. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content & SEO Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Saltus. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Saltus:Show us that you’ve done your homework! In your application, briefly mention what you admire about Saltus’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Saltus
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Saltus will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Saltus, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
