At a Glance
- Tasks: Lead content strategy and manage editorial calendar for a dynamic SaaS analytics platform.
- Company: Fast-growing SaaS company focused on professional services with a collaborative culture.
- Benefits: Competitive salary, remote work, and great perks.
- Other info: Opportunity to work with innovative teams and enhance your content production skills.
- Why this job: Shape impactful content that drives growth and positions the brand as an industry leader.
- Qualifications: 5-8 years in B2B marketing with strong storytelling and editorial skills.
The predicted salary is between 50000 - 60000 £ per year.
Are you passionate about creating content that informs, influences and drives growth? We're looking for a Content Programme Manager to lead the content strategy for a fast-growing SaaS analytics platform serving the professional services sector. This is an exciting opportunity for someone who thinks in programmes rather than individual pieces. You'll own the editorial calendar, shape thought leadership, oversee podcasts and video content, and develop compelling customer stories that position our platform as an industry authority.
What you'll be doing:
- Own and manage the editorial calendar across all content channels
- Lead the production of flagship research reports and insights-led campaigns
- Develop podcast and video content, from concepts and guest planning to narrative direction
- Create customer case studies and success stories that support acquisition, retention and expansion
- Work closely with marketing, digital and creative teams to deliver impactful, multi-channel campaigns
We're looking for someone with:
- 5-8 years' experience in B2B marketing, including at least 3 years in content-focused roles, ideally in a boutique agency, professional services or SaaS
- Experience managing end-to-end content programmes and editorial planning
- Strong storytelling and editorial skills with the ability to brief writers and creative teams
- Experience producing thought leadership, research reports or insight-led content
- Some exposure to podcast or video content production
Nice to have:
- Customer marketing or case study programme experience
- Podcast production experience
- Familiarity with AI tools to enhance content workflows
If you're a strategic content marketer who loves turning complex ideas into engaging, high-impact content and wants to help shape the voice of an ambitious SaaS business, we'd love to hear from you.
Content Programme Strategy Manager in Swindon employer: Salt
As a leading SaaS analytics platform, we pride ourselves on fostering a dynamic and inclusive work culture that champions creativity and innovation. Our remote working model allows for flexibility while providing ample opportunities for professional growth through collaborative projects and access to industry insights. Join us to be part of a forward-thinking team where your contributions directly impact our success and the professional services sector.
StudySmarter Expert Advice🤫
We think this is how you could land Content Programme Strategy Manager in Swindon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Salt and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Salt are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Salt on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Salt. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content Programme Strategy Manager in Swindon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salt. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Salt:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salt’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Salt
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salt will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Salt, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
