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For Companies At a Glance
- Tasks: Lead impactful marketing campaigns and drive growth in your region.
- Company: Challenger brand redefining rural connectivity with ultrafast broadband.
- Benefits: Competitive salary, bonus, mostly remote work, and career development opportunities.
- Why this job: Make a real difference in communities while shaping innovative marketing strategies.
- Qualifications: 4-5 years of commercial marketing experience with a customer-first mindset.
- Other info: Dynamic role with opportunities to influence national marketing strategies.
The predicted salary is between 43000 - 67000 £ per year.
Location: NW - Mostly remote with ability to drive own car - once a week on average eg Cumbria, Cheshire, plus parts of Scotland.
My client is a challenger brand within the utilities space, helping redefine rural connectivity. Using cutting-edge technology and future-focused thinking, we deliver ultrafast broadband to places others overlook; and often outperform urban networks while we're at it.
The Role
As Regional Commercial Marketing Lead, you will own commercial marketing for a defined region - driving growth, leads and revenue. You will sit at the heart of a Commercial Hub alongside Sales, Marketing and Business Partners, shaping campaigns that convert and deliver real commercial impact. You will also take a national lead on one key marketing area (such as prospects, loyalty, digital or pricing), influencing strategy beyond your patch.
What You Will Do
- Lead high-impact, multi-channel campaigns across digital, email, paid media and offline activity
- Drive leads for Telesales and Field Sales through smart targeting, events and community engagement
- Own grassroots marketing, tapping into Facebook community groups, affiliates, ambassadors and free Wi-Fi hubs
- Partner closely with Sales to deliver region-specific, results-driven marketing plans
- Spot opportunities through market insight, customer behaviour and competitor analysis
- Manage stakeholders including suppliers and third-party partners
- Track performance, measure ROI and report insights at senior leadership level
What You Will Bring
- Proven commercial marketing experience (at least 4-5 years) with a strong customer-first mindset
- Industry experience that aligns with targeting households - eg utilities, telecommunications, home improvements
- A track record of delivering campaigns that drive sales and revenue
- Hands-on experience with local communities, affiliates and events
- Strong multi-channel marketing knowledge and analytical skills
- Confidence using CRM platforms (ideally Salesforce/Marketing Cloud)
- Creative thinking with commercial discipline
Rates depend on experience and client requirements.
Regional Marketing & Commercial Community Manager - NW employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing & Commercial Community Manager - NW
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend local events, join relevant online communities, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your past campaigns and successes. This is your chance to demonstrate how you’ve driven growth and revenue in previous roles, making it easier for employers to see your value.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like ours, and express your interest in working with them. A well-crafted email can go a long way in getting your foot in the door.
✨Tip Number 4
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their goals. This will not only impress your interviewers but also help you tailor your answers to show you’re the perfect fit for the role.
We think you need these skills to ace Regional Marketing & Commercial Community Manager - NW
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Regional Marketing & Commercial Community Manager. Highlight your experience in commercial marketing and any relevant campaigns you've led that drove sales and revenue.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of how you've engaged with local communities and driven growth through innovative marketing strategies.
Showcase Your Analytical Skills: Since tracking performance and measuring ROI is key, don’t forget to mention your analytical skills. Give us examples of how you've used data to inform your marketing decisions and improve campaign outcomes.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you on the path to joining our team!
How to prepare for a job interview at Salt
✨Know Your Audience
Before the interview, research the company and its target market. Understand their mission in redefining rural connectivity and how they outperform urban networks. This will help you tailor your responses to show that you’re aligned with their goals.
✨Showcase Your Campaign Success
Prepare specific examples of high-impact campaigns you've led in the past. Highlight how these campaigns drove leads and revenue, especially in sectors like utilities or telecommunications. Use metrics to demonstrate your success and impact.
✨Engage with Community Insights
Since grassroots marketing is key for this role, be ready to discuss your experience with local communities and events. Share how you've tapped into community groups or used social media platforms like Facebook to drive engagement and results.
✨Be Data-Driven
Familiarise yourself with performance tracking and ROI measurement. Be prepared to discuss how you’ve used analytics to inform your marketing strategies and decisions. Mention any experience with CRM platforms, particularly Salesforce or Marketing Cloud, to show your technical proficiency.
