At a Glance
- Tasks: Plan and optimise paid media campaigns across various platforms to drive performance.
- Company: Reputable digital marketing agency known for data-led campaigns and a collaborative culture.
- Benefits: Hybrid/remote working options, competitive salary, and opportunities for professional growth.
- Other info: Stay ahead of industry trends while working in a fast-paced environment.
- Why this job: Join a dynamic team and make an impact on exciting brands in fashion, beauty, and finance.
- Qualifications: Experience in performance marketing and a strong understanding of paid media channels.
The predicted salary is between 40000 - 50000 £ per year.
Location: Brighton, United Kingdom (Hybrid/Remote working options available)
Employment Type: Full-time
About the Agency
I’m currently working with a well-established digital marketing agency with a strong reputation for delivering high-performing, data-led campaigns across a diverse client base. They work with an exciting mix of brands across fashion, beauty, and finance, and are known for their collaborative culture, strategic thinking, and focus on measurable results.
The Role
They are looking to hire a Paid Media Manager to take ownership of campaign strategy and execution across key client accounts. This role would suit someone who is both hands-on and strategic, with a passion for performance marketing and a strong understanding of paid media channels.
Key Responsibilities
- Plan, execute, and optimise paid media campaigns across platforms such as Google Ads, Meta, and other relevant channels
- Manage budgets effectively to deliver against client KPIs including ROI, CPA, and ROAS
- Develop channel strategies across PPC, paid social, and display to drive performance and growth
- Analyse campaign performance and provide actionable insights and recommendations
- Work closely with account management and creative teams to ensure campaigns align with wider client objectives
- Lead client reporting and present performance updates with clear, data-backed insights
- Identify opportunities to scale campaigns and test new channels, formats, and strategies
- Stay up to date with industry trends, platform updates, and best practices
Paid Media Manager employer: Salt
Join a dynamic and innovative cyber security company that prioritises employee growth and development, offering a collaborative work culture where your contributions directly impact the organisation's success. With flexible remote working options and occasional office travel, you will enjoy a healthy work-life balance while leading high-profile projects in a rapidly evolving industry. This role not only provides competitive salary packages but also the opportunity to shape project governance and strategy, making it an ideal environment for ambitious professionals seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Salt and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Salt are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Salt on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Salt. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salt. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Salt:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salt’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Salt
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salt will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Salt, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
