At a Glance
- Tasks: Lead and optimise loyalty strategies to boost customer engagement and retention.
- Company: Join a fast-growing cosmetics brand passionate about customer experience.
- Benefits: Enjoy a competitive salary and the chance to shape customer connections.
- Why this job: Be part of an exciting growth phase and make a real impact in the beauty industry.
- Qualifications: Experience in loyalty or CRM programmes, preferably in beauty or FMCG.
- Other info: Hands-on experience with Klaviyo or similar tools is a plus.
The predicted salary is between 36000 - 54000 £ per year.
Are you passionate about cosmetics and customer retention? We’re looking for a dynamic Loyalty Manager to lead and evolve a loyalty strategy, drive customer engagement and lifetime value for a fast-growing cosmetics brand. With exciting growth happening across customer and digital functions, this is a fantastic time to join the team and play a key role in shaping how we connect with and retain our customers.
Key responsibilities:
- Own and optimise loyalty and CRM programmes
- Create targeted campaigns to increase retention and repeat purchase
- Use insights and data to improve customer segmentation and engagement
- Work closely with marketing, digital, and product teams
What we’re looking for:
- Experience managing loyalty or CRM programmes, ideally in beauty, fashion, or FMCG
- Hands-on experience with Klaviyo or another ESP
- Strong understanding of customer lifecycle marketing
- Data-driven mindset with a creative flair
Loyalty Manager - £45,000 (Brighton) employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Loyalty Manager - £45,000 (Brighton)
✨Tip Number 1
Familiarise yourself with the latest trends in customer loyalty programmes, especially within the cosmetics industry. This knowledge will help you demonstrate your passion and understanding of the market during interviews.
✨Tip Number 2
Network with professionals in the beauty and FMCG sectors. Attend industry events or join relevant online communities to connect with others who can provide insights or even refer you to opportunities.
✨Tip Number 3
Showcase your experience with Klaviyo or similar ESPs by preparing examples of successful campaigns you've managed. Be ready to discuss how you used data to drive customer engagement and retention.
✨Tip Number 4
Prepare to discuss specific strategies you've implemented in previous roles that improved customer segmentation and engagement. Highlight your data-driven mindset and creative approaches to problem-solving.
We think you need these skills to ace Loyalty Manager - £45,000 (Brighton)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing loyalty or CRM programmes, especially within the beauty, fashion, or FMCG sectors. Use specific examples to demonstrate your achievements and skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for cosmetics and customer retention. Explain how your experience with tools like Klaviyo aligns with the role and how you can contribute to the company's growth.
Highlight Data-Driven Achievements: In your application, emphasise any data-driven projects you've led or contributed to. Discuss how you've used insights to improve customer segmentation and engagement in previous roles.
Showcase Collaboration Skills: Mention any experience working closely with marketing, digital, and product teams. Highlight specific projects where collaboration led to successful outcomes, as this is key for the role.
How to prepare for a job interview at Salt
✨Show Your Passion for Cosmetics
Make sure to express your enthusiasm for the cosmetics industry during the interview. Share any personal experiences or insights you have about beauty products and how they relate to customer loyalty.
✨Demonstrate Your Data Skills
Be prepared to discuss how you've used data to drive customer engagement in previous roles. Bring examples of how you've analysed customer behaviour and implemented changes based on those insights.
✨Highlight Your Experience with CRM Tools
Since the role requires hands-on experience with tools like Klaviyo, be ready to talk about your familiarity with these platforms. Discuss specific campaigns you've managed and the results achieved through these tools.
✨Collaborative Mindset
Emphasise your ability to work closely with marketing, digital, and product teams. Share examples of successful collaborations that led to improved customer retention or engagement, showcasing your teamwork skills.