At a Glance
- Tasks: Create and execute engaging social-first campaigns for popular consumer brands.
- Company: Join a dynamic FMCG business with a focus on cultural relevance.
- Benefits: Hybrid working, competitive pay, and a chance to shape impactful marketing strategies.
- Other info: Opportunity for growth in a collaborative environment with a 7-month contract.
- Why this job: Be at the forefront of digital marketing and influencer partnerships that drive real engagement.
- Qualifications: 3+ years in digital marketing with expertise in social and influencer campaigns.
The predicted salary is between 40000 - 50000 € per year.
SALT is partnering with an FMCG business to hire a Social & Digital Marketing Specialist, focused on delivering culturally relevant, socially‑led campaigns across a portfolio of consumer brands. This role sits at the heart of brand and digital, with a strong emphasis on organic social, influencer marketing, and paid social amplification. You’ll help shape and execute content‑first campaigns that resonate with audiences, drive engagement, and ultimately deliver measurable growth.
Working cross‑functionally with brand, eCommerce, shopper and media teams - alongside external agencies and creators - you’ll bring campaigns to life end‑to‑end, from briefing through to performance optimisation.
Key Contract Details:- ~7 month+ contract (outside IR35)
- ~ Hybrid working, SW London
- Lead the execution of social‑first campaigns, spanning organic content, influencer partnerships, and paid social support.
- Own the end‑to‑end influencer process - from identification and briefing through to content approvals and delivery.
- Collaborate with agencies, creators, and media partners to deliver high‑impact, culturally relevant content.
- Support campaign rollout across digital touchpoints, including eCommerce, shopper marketing and email.
- Monitor and analyse weekly performance across social and digital channels, turning data into actionable insights.
- 3+ years’ experience in digital marketing with a strong focus on social, influencer and content‑led campaigns.
- Experience with platforms such as Meta and TikTok, and an understanding of how it amplifies organic performance.
- Data‑driven, with strong analytical skills and confidence using performance metrics to optimise campaigns.
- Highly organised, with strong project management and stakeholder coordination experience.
Social & Digital Specialist - Contract in London employer: Salt
SALT is an exceptional employer, offering a dynamic work environment in the heart of SW London where creativity and collaboration thrive. With a strong focus on employee growth, you will have the opportunity to lead impactful social-first campaigns while working alongside talented teams and industry experts. The hybrid working model promotes a healthy work-life balance, making it an ideal place for those seeking meaningful and rewarding employment in the fast-paced FMCG sector.
StudySmarter Expert Advice🤫
We think this is how you could land Social & Digital Specialist - Contract in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those already working in social and digital marketing. Attend events, join online forums, and don’t be shy to slide into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in social campaigns, influencer partnerships, and content creation. Use platforms like Instagram or a personal website to showcase your projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like the FMCG business we’re partnering with. Express your interest and share how you can contribute to their social and digital strategies. It shows initiative and could lead to opportunities!
✨Tip Number 4
Keep learning and adapting! The digital landscape is always changing, so stay updated on the latest trends in social media and digital marketing. Follow industry leaders, take online courses, and engage with relevant content. This will not only boost your knowledge but also make you more attractive to potential employers.
We think you need these skills to ace Social & Digital Specialist - Contract in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Social & Digital Specialist. Highlight your experience with social media campaigns, influencer marketing, and any relevant metrics that showcase your success in driving engagement.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're passionate about digital marketing and how your skills align with our needs. Share specific examples of past campaigns you've worked on and the impact they had.
Showcase Your Analytical Skills:Since this role requires a data-driven approach, don’t forget to mention your experience with performance metrics. Give us insights into how you've used data to optimise campaigns in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Salt
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms relevant to the role, like Meta and TikTok. Familiarise yourself with their algorithms and how they can amplify organic performance, as this will show your understanding of the digital landscape.
✨Showcase Your Campaigns
Prepare to discuss specific campaigns you've worked on, especially those that involved influencer partnerships or content-led strategies. Bring examples that highlight your role in the end-to-end process, from briefing to performance optimisation.
✨Data is Key
Be ready to talk about how you’ve used data to drive decisions in past campaigns. Highlight your analytical skills and provide examples of how you turned insights into actionable strategies that improved campaign performance.
✨Collaboration is Crucial
Since this role involves working cross-functionally, be prepared to discuss your experience collaborating with different teams and external partners. Share examples that demonstrate your project management skills and how you’ve coordinated efforts to bring campaigns to life.
