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For Companies At a Glance
- Tasks: Lead and deliver impactful CRM strategies for top brands, enhancing customer engagement.
- Company: Reputable CRM consultancy with a strong client base and collaborative culture.
- Benefits: Competitive salary, professional development, and opportunities to work with renowned brands.
- Other info: Dynamic role with opportunities for growth and innovation in marketing.
- Why this job: Make a real difference in customer experiences while working with exciting clients.
- Qualifications: Experience in CRM strategy, data analysis, and client relationship management.
The predicted salary is between 65000 - 65000 £ per year.
We’re working with a highly regarded CRM consultancy that partners with some of the most recognised brands in the market, acting as a true extension of their internal marketing and lifecycle teams. With a strong reputation and a growing client base, they’re now looking for a CRM Lead to join the team and take ownership of delivering high-impact, data-driven CRM programmes across a range of exciting clients.
The Role
You’ll own and deliver end-to-end CRM and lifecycle initiatives across a portfolio of clients, acting as a trusted partner to help improve customer engagement, lifecycle performance and overall marketing effectiveness.
What You’ll Be Doing
- Develop and deliver multi-channel CRM strategies aligned to client objectives
- Build and optimise lifecycle journeys across email, SMS, push and in-app channels
- Own campaign execution including segmentation, automation and personalisation
- Lead customer experience and journey optimisation projects across the full lifecycle
- Analyse performance and translate data into clear, actionable insights
- Advise clients on CRM best practice, tooling and ways to improve efficiency
- Support implementations and migrations across marketing automation platforms
- Build strong client relationships and identify opportunities for growth
Senior CRM & Lifecycle Manager - £65,000 in London employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM & Lifecycle Manager - £65,000 in London
✨Tip Number 1
Network like a pro! Reach out to people in the CRM and marketing space on LinkedIn. Join relevant groups and engage in discussions. You never know who might have a lead on that perfect Senior CRM & Lifecycle Manager role!
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies of your past CRM projects. Highlight how you’ve improved customer engagement and lifecycle performance. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on CRM best practices and tools. Be ready to discuss how you would develop multi-channel strategies and optimise customer journeys. Confidence in your knowledge will impress interviewers!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities, and applying directly can sometimes give you an edge. Plus, we’re here to support you every step of the way!
We think you need these skills to ace Senior CRM & Lifecycle Manager - £65,000 in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior CRM & Lifecycle Manager role. Highlight your achievements in CRM strategies and lifecycle management to show us you’re the perfect fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about CRM and how your previous experiences have prepared you for this role. Be genuine and let your personality come through!
Showcase Your Data Skills: Since this role involves analysing performance and translating data into insights, make sure to mention any relevant tools or methodologies you’ve used. We want to see how you can turn numbers into actionable strategies!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Salt
✨Know Your CRM Inside Out
Make sure you’re well-versed in the latest CRM tools and strategies. Familiarise yourself with multi-channel approaches, as you'll need to discuss how you can develop and deliver effective CRM strategies that align with client objectives.
✨Showcase Your Data Skills
Be prepared to talk about your experience with data analysis. Highlight specific examples where you've translated data into actionable insights, as this is crucial for optimising customer journeys and improving lifecycle performance.
✨Demonstrate Client Relationship Management
Think of examples where you've built strong client relationships. Discuss how you’ve acted as a trusted partner in previous roles, and be ready to share how you identified opportunities for improvement and efficiency in past projects.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like campaign execution or journey optimisation. Practise articulating your thought process and decision-making skills, as this will show your ability to lead projects effectively.