Head of eCommerce - D2C Regulated Market (London)
Head of eCommerce - D2C Regulated Market (London)

Head of eCommerce - D2C Regulated Market (London)

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead the UK eCommerce strategy and optimise customer journeys from day one.
  • Company: Join a hyper-growth consumer brand with £50M funding, expanding into the UK market.
  • Benefits: Enjoy a hybrid work model and opportunities for personal and professional growth.
  • Why this job: Be part of a dynamic team making a significant impact in a fast-paced environment.
  • Qualifications: 5+ years in DTC/eCommerce, preferably in regulated sectors; strong analytical skills required.
  • Other info: This is a standalone role with high visibility and potential for career advancement.

The predicted salary is between 43200 - 72000 £ per year.

Head of eCommerce – UK Launch Location: London (Hybrid) 1-2 days per week in the office We\’re working with a hyper-growth consumer brand that\’s just launched in the UK after raising £50M in funding. They\’re already doing incredibly well in the US and now expanding into the UK with serious ambition – they are looking for a sharp, commercially-minded eCommerce Lead to take ownership of their UK direct-to-consumer performance. This is a standalone, high-impact role as the UK business scales. They have great backing and have some fantastic people lined up to join, so there will be a lot of opportunity to grow and develop! Own the UK eCommerce channel from day one (Shopify, CRO, customer journey) Run and optimise CRM (Klaviyo), retention, and non-paid growth Collaborate with global teams but drive local UK execution Build data-driven strategies across the funnel-conversion, LTV, retention, ROAS 5+ years in DTC/eCommerce, ideally in a regulated sector ~ Experience growing eCommerce without relying solely on paid ads ~ Bonus if you understand UK compliance/digital advertising rules *Rates depend on experience and client requirements #

Head of eCommerce - D2C Regulated Market (London) employer: Salt

Join a dynamic and rapidly expanding consumer brand in London, where you'll have the opportunity to lead the UK eCommerce strategy in a high-impact role. With a strong backing of £50M in funding and a culture that fosters growth and collaboration, you will be part of a team that values innovation and data-driven decision-making. Enjoy a hybrid work environment that promotes work-life balance while being at the forefront of an exciting market launch.
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Contact Detail:

Salt Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of eCommerce - D2C Regulated Market (London)

✨Tip Number 1

Familiarise yourself with the UK eCommerce landscape, especially in regulated markets. Understanding the nuances of compliance and digital advertising rules will set you apart from other candidates.

✨Tip Number 2

Network with professionals in the D2C space, particularly those who have experience in launching brands in the UK. Attend industry events or webinars to make connections that could lead to valuable insights and opportunities.

✨Tip Number 3

Showcase your ability to drive growth without relying solely on paid ads. Prepare examples of successful strategies you've implemented in the past that focus on organic growth, customer retention, and CRM optimisation.

✨Tip Number 4

Research the company’s current eCommerce performance and identify areas for improvement. Being able to discuss specific strategies you would implement from day one will demonstrate your proactive approach and understanding of their needs.

We think you need these skills to ace Head of eCommerce - D2C Regulated Market (London)

eCommerce Strategy Development
Direct-to-Consumer (DTC) Expertise
Shopify Management
Conversion Rate Optimisation (CRO)
Customer Journey Mapping
CRM Management (Klaviyo)
Retention Strategies
Data Analysis and Interpretation
Performance Marketing
Understanding of UK Compliance and Digital Advertising Regulations
Non-Paid Growth Strategies
Collaboration with Global Teams
Analytical Skills
Commercial Acumen
Project Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in eCommerce, particularly in direct-to-consumer roles. Emphasise any achievements related to growth, retention, and data-driven strategies that align with the job description.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for eCommerce and your understanding of the UK market. Mention specific examples of how you've successfully driven eCommerce performance in previous roles, especially in regulated sectors.

Highlight Relevant Skills: In your application, focus on skills that are crucial for this role, such as CRM management (Klaviyo), customer journey optimisation, and compliance with UK digital advertising rules. Use keywords from the job description to make your application stand out.

Showcase Data-Driven Achievements: Provide concrete examples of how you've used data to inform your eCommerce strategies. Discuss metrics like conversion rates, lifetime value (LTV), and return on ad spend (ROAS) to demonstrate your impact in previous positions.

How to prepare for a job interview at Salt

✨Showcase Your eCommerce Expertise

Make sure to highlight your experience in DTC and eCommerce, especially in regulated markets. Be prepared to discuss specific strategies you've implemented that led to growth without relying solely on paid ads.

✨Demonstrate Data-Driven Decision Making

Prepare examples of how you've used data to inform your strategies, particularly around conversion rates, customer lifetime value, and retention. This role requires a strong analytical mindset, so showcasing your ability to leverage data will be crucial.

✨Understand the UK Market

Familiarise yourself with the UK compliance and digital advertising rules. Being able to discuss these regulations and how they impact eCommerce will show that you're ready to take ownership of the UK market from day one.

✨Emphasise Collaboration Skills

Since this role involves working with global teams, be ready to talk about your experience in cross-functional collaboration. Highlight instances where you've successfully driven local execution while aligning with broader company goals.

Head of eCommerce - D2C Regulated Market (London)
Salt
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  • Head of eCommerce - D2C Regulated Market (London)

    London
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-07-16

  • S

    Salt

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