At a Glance
- Tasks: Lead digital marketing strategies across social media, brand, and paid media channels.
- Company: Dynamic company in West London with a focus on innovation and collaboration.
- Benefits: Competitive salary, generous bonus, and fantastic benefits package.
- Other info: Opportunity to work with diverse teams and enhance your career in a vibrant environment.
- Why this job: Drive brand vision and strategy while making a global impact.
- Qualifications: Proven experience in B2C/D2C marketing and integrated campaigns.
The predicted salary is between 100000 - 110000 £ per year.
We're seeking a dynamic Head of Digital Integrated Marketing to lead across Brand, Paid media and social media to drive the brand vision and strategy forward. You will work across a wide range of channels and agencies to drive the global experience!
Key Responsibilities:
- Define and execute paid media plans across channels such as paid, owned, digital, social etc to align the brand objectives with customer results.
- Collaborate with 360 teams across media strategy, creative asset needs, and delivery.
- Lead agency briefings, follow-ups, and site visits.
- Identify and secure new paid media opportunities (platforms, integrations, partnerships).
- Own the full brand and performance budget alongside ROI/KPI reporting.
- Lead briefing, planning, and implementation across markets and agencies.
- Serve as in-house expert on algorithm optimization and platform best practices.
- Monitor performance, analyze results, and implement improvements across channels and markets.
What you bring:
- Strong experience across in B2C/D2C business within a global setting.
- Proven experience in developing and executing integrated marketing (paid, owned, earned, digital).
Head of Digital Integrated Marketing (Social, Culture, Brand) employer: Salt
Join a forward-thinking company in West London that prioritises innovation and creativity, offering a vibrant work culture where collaboration thrives. As the Head of Digital Integrated Marketing, you will benefit from generous bonuses and fantastic perks, while also having ample opportunities for professional growth and development in a dynamic environment that values your contributions to the brand's global vision.
