At a Glance
- Tasks: Lead creative direction and set standards for innovative campaigns across multiple channels.
- Company: Dynamic digital marketing agency in Soho, London with a collaborative culture.
- Benefits: Flexible working with three days WFH, competitive salary, and growth opportunities.
- Other info: Join a growing team where your ideas will be valued and celebrated.
- Why this job: Shape the future of creative output and make a real impact on exciting brands.
- Qualifications: Seven years of creative experience and strong leadership skills.
The predicted salary is between 43200 - 72000 £ per year.
Location: Soho, London with three days WFH
Our client is an independent digital marketing agency that has grown quickly and is entering an important next phase of its evolution. With an expanding roster of consumer, retail, and lifestyle brands, they are now looking for a Head of Creative who can bring clarity, ambition, and leadership to their creative output, while maintaining their identity of being honest and genuine people. This is an opportunity to shape a creative function almost from the ground up. The agency has strong media, data, and strategy capability already in place. What they now need is someone who can champion creative thinking across the business, strengthen the quality of assets delivered to clients, and ensure that work not only performs commercially but reflects a clear creative point of view.
The Opportunity
You will have full responsibility for the agency’s creative direction, working closely with senior colleagues across Account Management, Paid Media, and Strategy. You will guide clients through creative decision making, help them understand what great work looks like, and set the standard for the creative team as it grows. This role suits someone who enjoys variety, switches confidently between brand building and performance creative, and understands how to develop ideas that work across multiple channels and formats.
What You Will Lead
- Creative Direction and Standards
- Setting the creative vision for the agency and its clients
- Developing creative strategies and frameworks that connect brand thinking with measurable performance
- Providing senior sign off across all assets, from concept to final delivery
- Ensuring creative output is fit for platform and optimised for channels including Meta, TikTok, Pinterest, Google, and YouTube
- Client Influence
- Acting as the senior creative partner for key accounts
- Presenting ideas, rationale, and insight confidently to senior stakeholders
- Translating business KPIs into clear creative direction
- Elevating client expectations around quality, testing, and experimentation
- Briefing and Delivery
- Leading the briefing process so that creative work is grounded, focused, and commercially relevant
- Collaborating closely with Paid Media and Account Directors to develop aligned and effective creative solutions
- Overseeing content production and ensuring consistent quality across formats
- Team Development
- Establishing an in‑house creative function, initially supported by freelancers
- Mentoring creative talent and building confidence across the wider agency
- Introducing processes that scale effectively as the agency continues to grow
- Agency Growth
- Contributing to new business pitches and creative audits
- Helping shape the agency’s future creative proposition
- Identifying opportunities to expand creative services within existing accounts
And Now Your Turn
You will bring a blend of creative craft, commercial awareness, and leadership confidence. The ideal candidate will have:
- At least seven years’ creative experience across digital, content, and design
- Experience leading creative for performance‑driven campaigns
- Strong understanding of how creative impacts media effectiveness
- Confidence presenting to senior clients and guiding decision making
- Experience mentoring or managing creative talent
- A balance of conceptual thinking and hands‑on delivery
- Experience working across international markets, particularly the USA
- A degree in a relevant creative discipline is welcome but not essential
Interested? If you are exploring your next step or simply intrigued by the chance to build and shape a modern creative function inside a growing agency where everyone feels part of something special, we encourage you to apply directly via this post. It is a rare opportunity to make a visible impact, influence the standard of creative work across multiple brands, and play a central role in an agency that is ambitious, collaborative, and ready for its next chapter.
Head of Creative employer: Salt
Join an independent digital marketing agency in the vibrant heart of Soho, London, where creativity meets ambition. With a strong focus on employee growth and a collaborative work culture, this role offers the unique opportunity to shape the creative direction of the agency while enjoying the flexibility of three days working from home. Be part of a team that values honesty and genuine connections, as you lead innovative projects for a diverse range of consumer, retail, and lifestyle brands.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Creative
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on that Head of Creative role!
✨Tip Number 2
Show off your creative flair! When you get the chance to meet potential employers, bring a portfolio that highlights your best work. Make it visually appealing and ensure it showcases your ability to blend creativity with performance-driven results.
✨Tip Number 3
Be ready to chat about your vision! When you land an interview, come prepared to discuss how you would shape the creative direction of the agency. Share your ideas on how to elevate client expectations and drive measurable performance through innovative campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make this happen together!
We think you need these skills to ace Head of Creative
Some tips for your application 🫡
Show Your Creative Spark:When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can bring clarity and ambition to our creative output.
Tailor Your Application:Make sure to tailor your CV and cover letter to reflect the specific skills and experiences that align with the Head of Creative role. Highlight your experience in leading creative projects and how you've influenced client expectations in the past.
Be Authentic:We value honesty and genuine people, so don’t be afraid to let your personality come through in your application. Share your passion for creative work and how you’ve made an impact in previous roles.
Apply Through Our Website:We encourage you to apply directly via our website. It’s the best way for us to see your application and get to know you better. Plus, it shows you’re serious about joining our ambitious and collaborative team!
How to prepare for a job interview at Salt
✨Know Your Creative Vision
Before the interview, take some time to define your creative vision and how it aligns with the agency's goals. Be ready to discuss specific examples of how you've set creative direction in past roles and how you can bring that clarity and ambition to their team.
✨Showcase Your Leadership Skills
Prepare to talk about your experience in mentoring and developing creative talent. Think of instances where you've successfully guided a team or individual to achieve great results, and be ready to share those stories during the interview.
✨Understand Their Clients
Research the agency's current clients and their industries. Be prepared to discuss how you would elevate client expectations and translate business KPIs into creative strategies that resonate with their target audiences.
✨Be Ready for Collaboration
Since this role involves working closely with various departments, think about how you've collaborated with account management and media teams in the past. Prepare examples that highlight your ability to create aligned and effective solutions across different channels.
