Customer Analytics Manager £75,000 – £85,000 ** 3 Days per month In office ** We're working with a leading UK retail brand, a genuine household name that defines its category, to find an Customer Analytics Manager to join them at the heart of a major digital transformation The role You'll be a commercially minded analytics leader sitting at the center of the business, using data to answer the biggest questions facing the marketing and product teams What You'll own Own the CRM, Loyalty and marketing performance analytics agenda - turning customer data into insight that shapes retention, engagement and commercial decisions Leading deep-dives into customer lifetime value (LTV), acquisition costs (CAC), and multi-channel attribution to inform commercial decision-making Lead planning, prioritisation and delivery, managing the backlog with Agile practices and making clear trade-off calls. Run complex, high-value analysis and forecasting, setting the analytical bar through robust methods and strong commercial judgement Coach and develop analysts, building technical capability, commercial awareness and stakeholder influence Translate ambiguous questions into structured approaches, building trusted relationships across CRM, Marketing, Digital and Commercial The Technical bar Strong hands-on analytical background - fluent in complex SQL and languages like Python or R, with solid grounding in statistical methods (hypothesis testing, confidence intervals, p-values) and cloud platforms such as Databricks, Snowflake or BigQuery Proven leader of analytical teams in complex matrix environments, comfortable managing multiple stakeholders, deadlines and deliverables, and developing, coaching and motivating highly technical people Experienced in marketing campaign and CRM design and analysis - using customer data to drive retention, loyalty and omnichannel personalisation, and to measure and optimise marketing impact Commercially minded and curious - translating business problems into analytical goals, prioritising impact, and a strong storyteller who brings insight to life through clear visuals and compelling reporting
