At a Glance
- Tasks: Lead community engagement and strategy across social platforms for a top beauty brand.
- Company: Join a leading beauty brand with a vibrant culture and innovative approach.
- Benefits: Hybrid work model, competitive pay, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on cultural trends and audience insights.
- Why this job: Shape brand conversations and build a passionate community in the beauty industry.
- Qualifications: 3-5 years in community management or digital marketing, especially in beauty.
The predicted salary is between 60000 - 70000 £ per year.
A leading beauty brand is hiring a Community Lead to shape how the brand connects with its audience in real time—driving conversations, building engaged communities, and ensuring a strong cultural presence across social platforms. This is a strategic, insight-led role focused on defining what the brand says, why it says it, and how it performs. You will own community strategy, social planning, insights, and engagement—ensuring every interaction builds brand relevance, credibility, and love.
Duration: 6-month Contract
Location: SW London (Hybrid – 3 days in office)
Reporting to: Senior Brand Manager
The Role
As Community Lead, you will take ownership of the end-to-end community ecosystem, translating audience insight, cultural trends, and performance data into impactful social engagement strategies. Working closely with brand, influencer, and content teams, you will help evolve the brand from simply creating content to building an active, engaged, and culturally relevant community.
Key Responsibilities
- Own and develop the community strategy across TikTok, Instagram, and emerging platforms
- Translate brand and campaign objectives into clear community and engagement plans
- Build and manage the social content calendar, balancing planned, reactive, and community-led moments
- Define and maintain tone of voice across all social interactions
- Oversee day-to-day community management, ensuring timely, on-brand, and meaningful engagement
- Foster conversations that drive trust, advocacy, and brand affinity
- Identify and engage high-value community members, including creators and brand advocates
- Monitor performance metrics (engagement, sentiment, growth, share of conversation) and use insights to optimise strategy
- Translate data into clear, actionable insights for wider teams
- Feed learnings into campaign planning, creator briefs, and content direction
- Stay ahead of social, beauty, and cultural trends to ensure the brand shows up in relevant conversations
- Collaborate closely with content, influencer, PR, and brand teams to align activity across channels
- Proactively identify opportunities to scale always-on engagement and community-led content
- Recommend new tools, formats, and approaches to improve performance and efficiency
About You
- 3–5 years’ experience in community management, social strategy, or digital marketing (ideally within beauty or lifestyle)
- Strong understanding of TikTok and Instagram and how audiences behave differently across platforms
- Proven ability to translate data and performance into actionable insights
- Experience using social listening, analytics, or reporting tools
- Strong instinct for tone of voice, engagement, and community building
- Highly organised with experience managing multiple workstreams and content calendars
- Passion for beauty, haircare, and social culture
- Proactive, curious, and comfortable working in a fast-paced, cross-functional environment
Community Manager employer: Salt
Join a leading beauty brand as a Community Manager in SW London, where you will play a pivotal role in shaping the brand's connection with its audience. With a hybrid work model and a vibrant culture that fosters creativity and collaboration, this position offers excellent opportunities for professional growth and engagement within the beauty industry. You'll be part of a dynamic team that values insight-driven strategies and encourages innovative thinking, making it an ideal environment for those passionate about community building and social media.
StudySmarter Expert Advice🤫
We think this is how you could land Community Manager
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Community Manager
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Salt from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Salt specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Salt
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Salt, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Salt you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Salt that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Salt, so think on your feet and don't hesitate to showcase your creativity!
