Product Design Lead | Hybrid | London Are you a Product Design Lead or Director who thrives at the intersection of creative direction and experience design? We're recruiting on behalf of one of London's leading digital experience agencies, looking for a rare hybrid talent to help shape the future of their product design practice. You'll own and drive the creative and experience vision across complex digital briefs , from websites and apps to design systems, AI-powered experiences and conversational interfaces. You'll work closely with strategy, creative, tech and client teams, translating messy, complicated challenges into clear journeys, sharp design principles and experiences that are as beautiful as they are functional. Leading the definition of product and experience visions for ambitious digital clients Turning complex problems into clear journeys, flows, structures and design principles Bringing rigour to UX without making it feel slow or academic Prototyping, testing and iterating quickly in fast-moving client environments Helping push the agency into new territory β AI, conversational UI, agentic services and more intelligent digital experiences Senior experience in product design, experience design or UX/UI leadership β agency background strongly preferred Someone who instinctively gets that brand, behaviour and usability need to work together A confident creative leader who can stand up in a room and tell a clear, compelling story Fluent in modern digital β design systems, service journeys, AI-powered experiences A pure UX process person who can't push creative quality. This is an agency that believes digital can unlock real value for people and for business. You'll be expected to lead, inspire and help define where modern product design is going β not just where it's been. If you're a Product Design Lead or Director looking for your next challenge in a high-expectation, creatively ambitious environment, we'd love to hear from you.