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- Tasks: Lead the CRM strategy to boost customer engagement and loyalty.
- Company: Join a fast-growing brand focused on rewards and exclusive experiences.
- Benefits: Earn up to £48,000 plus performance bonuses and enjoy a 4-day work week.
- Other info: Collaborate with marketing, product, and e-commerce teams for exciting projects.
- Why this job: Make a real impact on customer retention and lifetime value in a dynamic environment.
- Qualifications: Experience in CRM or retention roles with strong analytical skills.
The predicted salary is between 48000 - 48000 £ per year.
We're partnering with a fast-growing, consumer-facing brand at a pivotal stage of its development. Built around rewards and exclusive experiences, the business has a loyal and engaged customer base and is now investing further into CRM to drive retention and long-term loyalty.
Reporting into senior marketing leadership, you'll take full ownership of the CRM function - driving engagement, retention and lifetime value across email, SMS, push and direct channels.
- Own and deliver the CRM strategy across the full customer lifecycle
- Analyse campaign performance and translate data into clear optimisation opportunities
- Work cross-functionally with marketing, product and e-commerce teams
Proven experience in a CRM, lifecycle or retention-focused role
Strong hands-on knowledge of email and SMS marketing platforms
Data-driven mindset with strong reporting and analytical capability
Experience with loyalty programmes, promotions or gamified/prize-led products is a strong plus.
IT and CRM Executive in City of London employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land IT and CRM Executive in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its CRM strategies. We suggest you come armed with ideas on how you can enhance their customer engagement and retention. Show them you’re not just another candidate, but the perfect fit!
✨Tip Number 3
Practice your pitch! We recommend rehearsing how you’ll present your experience and skills related to CRM and data analysis. Make sure you can clearly articulate how you can drive engagement and lifetime value for their brand.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who can bring fresh ideas to the table.
We think you need these skills to ace IT and CRM Executive in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of IT and CRM Executive. Highlight your experience in CRM, lifecycle management, and any relevant data analysis skills. We want to see how you can drive engagement and retention!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how your previous experiences align with our goals. Let us know how you can contribute to our mission of enhancing customer loyalty.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention specific tools or platforms you've used. We love seeing candidates who can turn data into actionable insights, so don’t hold back on your achievements!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Salt
✨Know Your CRM Inside Out
Make sure you brush up on your knowledge of CRM systems and strategies. Be ready to discuss specific platforms you've used, how you've driven engagement, and any successful campaigns you've managed. This will show that you're not just familiar with the tools but also understand their impact on customer loyalty.
✨Data is Your Best Friend
Since the role requires a data-driven mindset, come prepared with examples of how you've used data to optimise campaigns. Think about metrics you've tracked, insights you've gained, and how you've translated those into actionable strategies. This will demonstrate your analytical capabilities and your ability to drive results.
✨Cross-Functional Collaboration
Highlight your experience working with different teams, like marketing, product, and e-commerce. Prepare examples of how you've successfully collaborated on projects or campaigns. This will show that you can work well in a team environment and understand the importance of cross-functional relationships.
✨Showcase Your Creativity
Don't forget to bring your creative side to the table! Discuss any innovative loyalty programmes or gamified products you've worked on. Share ideas on how you could enhance customer experiences through unique campaigns. This will help you stand out as someone who can think outside the box while still being data-driven.