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For Companies At a Glance
- Tasks: Lead creative direction and develop innovative strategies for diverse brands.
- Company: Dynamic digital marketing agency in Soho, London with a collaborative culture.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Shape the future of creative output and make a real impact on brand success.
- Qualifications: 7+ years in creative roles, strong leadership, and experience in performance-driven campaigns.
- Other info: Join a growing agency where your creativity can shine and influence multiple brands.
The predicted salary is between 60000 - 80000 £ per year.
Location: Soho, London with three days WFH
Salary: £70,000 to £80,000
Our client is an independent digital marketing agency that has grown quickly and is entering an important next phase of its evolution. With an expanding roster of consumer, retail, and lifestyle brands, they are now looking for a Head of Creative who can bring clarity, ambition, and leadership to their creative output, while maintaining their identity of being honest and genuine people. This is an opportunity to shape a creative function almost from the ground up. The agency has strong media, data, and strategy capability already in place. What they now need is someone who can champion creative thinking across the business, strengthen the quality of assets delivered to clients, and ensure that work not only performs commercially but reflects a clear creative point of view.
The Opportunity
You will have full responsibility for the agency’s creative direction, working closely with senior colleagues across Account Management, Paid Media, and Strategy. You will guide clients through creative decision making, help them understand what great work looks like, and set the standard for the creative team as it grows. This role suits someone who enjoys variety, switches confidently between brand building and performance creative, and understands how to develop ideas that work across multiple channels and formats.
What You Will Lead
- Creative Direction and Standards
- Setting the creative vision for the agency and its clients
- Developing creative strategies and frameworks that connect brand thinking with measurable performance
- Providing senior sign off across all assets, from concept to final delivery
- Ensuring creative output is fit for platform and optimised for channels including Meta, TikTok, Pinterest, Google, and YouTube
- Acting as the senior creative partner for key accounts
- Presenting ideas, rationale, and insight confidently to senior stakeholders
- Translating business KPIs into clear creative direction
- Elevating client expectations around quality, testing, and experimentation
- Leading the briefing process so that creative work is grounded, focused, and commercially relevant
- Collaborating closely with Paid Media and Account Directors to develop aligned and effective creative solutions
- Overseeing content production and ensuring consistent quality across formats
- Establishing an in house creative function, initially supported by freelancers
- Mentoring creative talent and building confidence across the wider agency
- Introducing processes that scale effectively as the agency continues to grow
- Contributing to new business pitches and creative audits
- Helping shape the agency’s future creative proposition
- Identifying opportunities to expand creative services within existing accounts
And Now Your Turn
You will bring a blend of creative craft, commercial awareness, and leadership confidence. The ideal candidate will have:
- At least seven years’ creative experience across digital, content, and design
- Experience leading creative for performance driven campaigns
- Strong understanding of how creative impacts media effectiveness
- Confidence presenting to senior clients and guiding decision making
- Experience mentoring or managing creative talent
- A balance of conceptual thinking and hands on delivery
- Experience working across international markets, particularly the USA
- A degree in a relevant creative discipline is welcome but not essential
If you are exploring your next step or simply intrigued by the chance to build and shape a modern creative function inside a growing agency where everyone feels part of something special, we encourage you to apply directly via this post. It is a rare opportunity to make a visible impact, influence the standard of creative work across multiple brands, and play a central role in an agency that is ambitious, collaborative, and ready for its next chapter.
Head of Creative in City of London employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Creative in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues. You never know who might have the inside scoop on your dream job.
✨Tip Number 2
Show off your creative flair! When you get the chance to present your ideas, make sure to showcase your unique style and thought process. This is your moment to shine and demonstrate why you're the perfect fit for the Head of Creative role.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to agencies you admire and express your interest in working with them. A little initiative can go a long way in landing that perfect position.
✨Tip Number 4
Apply through our website! We’ve got all the latest opportunities listed there, and applying directly shows your enthusiasm. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Head of Creative in City of London
Some tips for your application 🫡
Show Your Creative Spark: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can set the creative vision, so don’t hold back!
Tailor Your Experience: Make sure to highlight your relevant experience in digital marketing and creative leadership. We want to see how your past roles have prepared you to lead our creative direction and influence client expectations.
Be Authentic: We value honesty and genuine people, so be yourself in your application. Share your thoughts on what great creative work looks like and how you can elevate our agency’s output. Authenticity goes a long way!
Apply Through Our Website: Don’t forget to apply directly via our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape our creative function.
How to prepare for a job interview at Salt
✨Know the Agency Inside Out
Before your interview, dive deep into the agency's work and ethos. Familiarise yourself with their recent campaigns and clients. This will not only help you understand their creative direction but also allow you to discuss how your vision aligns with theirs.
✨Showcase Your Creative Process
Be ready to walk them through your creative process. Prepare examples of past projects where you’ve led creative strategies that resulted in measurable performance. Highlight how you’ve balanced brand building with performance-driven campaigns.
✨Prepare for Client Scenarios
Think about potential client scenarios you might face in this role. Be prepared to discuss how you would guide clients through creative decision-making and elevate their expectations. This shows you’re ready to step into the role and make an impact from day one.
✨Emphasise Team Development
Since mentoring is a key part of this role, come prepared with ideas on how you would develop the creative team. Share your experiences in nurturing talent and building confidence within a team, as this will resonate well with their focus on growth and collaboration.
