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- Tasks: Lead marketing strategies to grow a luxury brand in the arts industry.
- Company: Exciting luxury brand with a focus on innovation and creativity.
- Benefits: Competitive salary, hybrid work model, and opportunities for personal growth.
- Other info: Join a dynamic team and make a real impact in a creative environment.
- Why this job: Be the driving force behind exclusive collection launches and brand development.
- Qualifications: Experience in start-ups, performance marketing, and strong stakeholder management skills.
The predicted salary is between 65000 - 65000 £ per year.
I am working with a fantastic, luxury brand that are looking to make their first brand new hire into a new part of the business. As the new Marketing Lead you will take broad ownership of marketing to grow the business. This is an opportunity to be both hands-on and an executor across paid, CRM, content, social and brand – you will be making the shots and implementing the marketing.
Key responsibilities:
- Own and deliver end-to-end marketing for exclusive collection launches, from campaign planning through to execution.
- Lead paid acquisition across paid channels (Instagram being a top priority), optimising performance.
- Take ownership of CRM, lifecycle marketing and retention strategies, driving repeat engagement and customer value.
- Build strong content, editorial, SEO and social strategy, building a recognisable brand voice – you will be acting as the brand guardian for this part of the business.
- Develop and manage the measurement and analytics framework, providing clear performance insights.
Key Skills we are looking for:
- Strong experience within a start-up environment – comfortable working somewhere where experimental/running things from scratch.
- Strong track record of driving growth and performance.
- Hands-on experience with paid media platforms and CRM tools.
- Excellent stakeholder management skills, with the ability to collaborate with creatives and external partners.
If you have previously specialised within a performance marketing role and moved generalist – this is the role for you!
Growth Marketing Lead in City of London employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Lead in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the arts industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, especially those that drove growth. This will help you stand out as a hands-on candidate.
✨Tip Number 3
Be proactive! If you see a brand you love, reach out and pitch your ideas for their marketing. This shows initiative and could catch their eye for future roles.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities, and applying directly can give you a better chance to showcase your passion for the role.
We think you need these skills to ace Growth Marketing Lead in City of London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about the opportunity to lead marketing for a luxury brand. Share why this position speaks to you and how your experience aligns with our vision.
Tailor Your CV: Make sure your CV is tailored specifically for this role. Highlight your experience in growth marketing, especially in start-up environments. We love seeing how you've driven performance and growth in previous roles, so don’t hold back!
Be Clear and Concise: Keep your application clear and to the point. We appreciate straightforward communication, so avoid fluff and focus on what makes you the perfect fit for the Marketing Lead position. Use bullet points if it helps to make your achievements stand out!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us that you’re proactive and keen to join our team!
How to prepare for a job interview at Salt
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics and analytics frameworks. Be ready to discuss how you've used data to drive growth in previous roles, especially in a start-up environment. This will show that you understand the importance of measurement in marketing.
✨Showcase Your Hands-On Experience
Prepare examples of your hands-on experience with paid media platforms and CRM tools. Talk about specific campaigns you've executed, what worked, what didn’t, and how you adapted. This will demonstrate your ability to take ownership and execute effectively.
✨Be the Brand Guardian
Think about how you can embody the brand voice and values during the interview. Share ideas on how you would approach content strategy and social media engagement for the luxury brand. This will highlight your understanding of brand management and your creative thinking.
✨Collaborate Like a Pro
Since stakeholder management is key, prepare to discuss how you've successfully collaborated with creatives and external partners in the past. Use specific examples to illustrate your communication skills and ability to work within a team, which is crucial for this role.