n Senior Marketing Manager/Marketing Lead
Up to Β£70-80K plus Bonus
Leicester (Hybrid)
Ready to lead overall marketing and drive real commercial growth?
A growing UK technology business is looking for an experienced Marketer to lead its digital marketing function and drive B2B lead generation across digital, brand/product marketing, paid social, email and content.
Our client operates across VoIP, business broadband, cloud communications and emerging AI technology, including AI-powered phone systems and voice agents.
This is a senior, hands-on leadership role with full ownership of digital marketing strategy, campaigns, budget and team performance.
\Own and deliver the overall digital marketing and demand-generation strategy
Lead a team across marketing
Manage and optimise Google Ads, Microsoft Ads, LinkedIn and Meta
Develop email marketing, lead nurturing and ABM activity
Drive website CRO, landing pages and A/B testing
Analyse performance, ROI and pipeline
Manage digital marketing budgets and external agencies where required
n You'll have 7+ years' digital marketing and demand-generation experience, ideally within B2B technology, SaaS, telecoms or an agency environment, with previous experience leading a team or managing marketing resources.
\Strong strategic and hands-on GTM/acquisition marketing experience
Proven SEO and PPC expertise
Strong knowledge of B2B lead generation, ABM and marketing funnels
Experience with CRM and marketing automation platforms (HubSpot)
A commercially focused, data-driven approach
*Rates depend on experience and client requirements
Lead Marketing Manager in Birmingham employer: Salt
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