At a Glance
- Tasks: Lead a dynamic social media team and drive performance across platforms like TikTok and Meta.
- Company: Join a leading consumer-focused brand with a passion for social media innovation.
- Benefits: Competitive daily rates, hybrid working, and the chance to shape social strategy.
- Other info: Perfect for trendsetters who thrive in fast-paced environments and love community engagement.
- Why this job: Make an impact by turning data into engaging content and driving real growth.
- Qualifications: Experience in managing social teams and a strong grasp of social analytics.
The predicted salary is between 40500 - 49500 £ per year.
Do you live and breathe social media performance? Love spotting trends before everyone else and using data to drive real growth? We're supporting a leading consumer-focused brand in the search for a Senior Social Media & Performance Lead to take ownership of social strategy, analytics and team leadership. This is a fantastic opportunity for someone who can bridge the gap between social insights and creative execution, ensuring every piece of content is informed by performance and audience behaviour.
What you'll be doing:
- Leading and developing a social and content team
- Owning organic social performance across TikTok, Meta and emerging platforms
- Setting monthly, quarterly and annual KPIs and measuring success
- Turning performance data into actionable content and channel strategies
- Localising global social frameworks for a UK audience
- Building a test-and-learn culture across social activity
- Driving adoption of platform features to increase reach and engagement
- Ensuring social managers and content creators use insights to inform planning
- Acting as the go-to expert on social performance for internal stakeholders
What we're looking for:
- Experience managing and mentoring social or content teams
- Strong background in social analytics, reporting and performance measurement
- Deep understanding of TikTok, Meta and social best practice
- Ability to build strategy from data and audience insights
- Knowledge of paid social and its relationship with organic growth
- Experience within FMCG, consumer brands or social-first businesses preferred
- A strong understanding of online culture, emerging trends and community growth
If you're equally comfortable analysing performance data, shaping strategy and leading a team, we'd love to hear from you.
Social Media Lead employer: Salt Search
At Salt Search, we pride ourselves on being an excellent employer that values innovation and collaboration in a dynamic remote work environment. Our team enjoys flexible working hours, competitive rates, and the opportunity to engage with diverse stakeholders in the retail sector, fostering both personal and professional growth. Join us to be part of a supportive culture that encourages creativity and rewards impactful contributions.