Ecommerce/CRO Manager

eCommerce and Optimisation Manager

D2C Beauty

Hybrid role – 2/3 days South London/Croydon

Salary: £50,000 – £60,000 + bonus

I'm seeking an eCommerce and Optimisation Manager to join a digital-first retailer. This talented individual would come on board to develop a test-and-learn program which will drive conversion across the website. This client has a great repeat order rate of 57% with only 5-7% of their products needing to be refunded. You will be joining an exciting period of growth and have a direct impact from day 1!

Role responsibilities

• You will define and manage the CRO roadmap for the business, conducting qualitative and quantitative research, A/B testing to analyse website performance.
• Collaborate with the clients' in-house developer and graphic designer to turn your test ideas into reality.
• Analyse the effect of the marketing initiatives via relevant tools (Hotjar, Google Analytics, Qubit), etc to report the ROI to the marketing team.
• Conduct competitor analysis, reviewing their website user experience.

Requirements

• Previous experience working on Shopify with a D2C background
• Highly proficient in Google Analytics
• Previous experience in running A/B tests utilising tools such as Optimizely, Hotjar WVO, Adobe Target ect.
• Be a good communicator – able to communicate your views to others.

*Rates depend on experience and client requirements