At a Glance
- Tasks: Lead product marketing strategies and launch plans for innovative fintech solutions.
- Company: Join a leading global fintech company focused on consumer growth and transformation.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Other info: Dynamic role with a chance to manage multiple exciting projects simultaneously.
- Why this job: Shape the future of fintech by connecting product development with impactful marketing.
- Qualifications: 8+ years in product marketing, preferably in fintech or regulated industries.
The predicted salary is between 80000 - 90000 £ per year.
I am working with a fantastic, global, leading fintech business looking for a new Senior Product Marketing Manager to play a key part in the business to ensure products and propositions are accurately and effectively brought to the market for the right global audiences.
This is an exciting opportunity to join a highly established, consumer-focused organisation undergoing substantial growth and transformation. You'll sit at the connection of product development and marketing execution, shaping go-to-market strategy, proposition messaging and launch plans while working closely with cross-functional stakeholders.
You will own the end-to-end product marketing process, translating complex product developments into compelling customer propositions and coordinating integrated campaigns that drive awareness, adoption and engagement.
Key Responsibilities:
- Lead go-to-market strategy for new products, features and enhancements.
- Develop clear positioning, messaging and proposition frameworks for different customer segments.
- Partner with the wider team to develop the launch plan and roadmap.
- Act as the voice of the customer, translating insights and performance data into actionable recommendations.
- Coordinate cross-functional campaign delivery across Brand, CRM, Performance and Creative teams.
- Manage multiple launch programmes simultaneously, ensuring projects are delivered on time and to a high standard.
- Measure campaign effectiveness and optimise future marketing activity through data and insights.
Key Skills:
- 8+ years' experience in Product Marketing where you have owned end-to-end.
- Ideally experience within financial services/fintech or other regulatory industries.
- Proven experience developing and executing go-to-market strategies for product launches.
- Strong understanding of positioning, messaging and proposition development.
- Demonstrated ability to lead cross-functional campaign delivery.
- Highly organised, with experience managing multiple projects and priorities.
- Data-driven approach with the ability to use the insights to action.
If you're a strategic yet hands-on product marketer who enjoys operating at the intersection of Product and Marketing, we'd love to hear from you.
Senior Product Marketing Manager in London employer: Salt Search Careers
As a leading global firm, we pride ourselves on being an excellent employer that values innovation and collaboration. Our work culture fosters continuous learning and growth, providing employees with opportunities to enhance their skills while contributing to critical services in the UK. With a strong focus on employee well-being and a supportive environment, we ensure that our team members thrive both personally and professionally in vibrant locations like London, Manchester, Ipswich, and Cheltenham.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Salt Search Careers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Salt Search Careers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Salt Search Careers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Salt Search Careers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Product Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salt Search Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Salt Search Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salt Search Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Salt Search Careers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salt Search Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Salt Search Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
