Product Marketing Lead

Product Marketing Lead

Full-Time 60000 - 80000 Β£ / year (est.) No working from home possible
Salt Digital Recruitment

At a Glance

  • Tasks: Transform complex B2B products into clear narratives and engaging demos.
  • Company: Dynamic unified customer platform with a focus on clarity and storytelling.
  • Benefits: Competitive salary, equity options, and a high-trust work environment.
  • Other info: Opportunity for career growth and team building in an innovative setting.
  • Why this job: Be the first Product Marketing hire and shape how products are understood.
  • Qualifications: 4+ years in B2B SaaS product marketing with strong storytelling skills.

The predicted salary is between 60000 - 80000 Β£ per year.

This role exists to make a complex B2B product easy to understand. My client is a unified customer platform, a tool that brings customer data, workflows, and insights into one place so teams can better understand, manage, and grow their customer relationship.

What you'll do:

  • Turn roadmap and features into clear product narratives
  • Make launches land with context, not just release notes
  • Own product content on the website
  • Build and maintain a library of product demo videos
  • Define how the product should be demoed by audience and use case
  • Align Product, Sales, Marketing, and Customer teams
  • Build repeatable systems for launches, demos, and storytelling

What we're looking for:

  • Strong product marketing experience in B2B SaaS (targeting SME to Large Enterprise)
  • At least 4 years' experience of product marketing specifically
  • Proven ability to make complex products make sense
  • Great instincts for positioning and narrative
  • Comfortable demoing products and explaining workflows
  • Happy to record demos and walkthroughs yourself
  • Builder mindset – you like ownership and blank canvases

Why this role:

  • First Product Marketing hire
  • Real influence over how the product is understood
  • In-house creative team, no agencies
  • High trust, high ownership environment
  • Clear path to grow the function and build a team

If you care about clarity, good product storytelling, and shipping real work – this one's worth a look.

Product Marketing Lead employer: Salt Digital Recruitment

As a Product Marketing Lead at our unified customer platform in London, you'll thrive in a high-trust, high-ownership environment that values clarity and impactful storytelling. With a clear path for growth and the opportunity to shape the product narrative from the ground up, you will be part of an in-house creative team dedicated to making complex B2B solutions accessible and engaging. Enjoy competitive compensation, equity options, and the chance to influence how our product is perceived across teams and markets.

Salt Digital Recruitment

Contact Details:

Salt Digital Recruitment Recruitment Team

We think you need these skills to ace Product Marketing Lead

Product Marketing
B2B SaaS
Product Positioning
Narrative Development
Demo Creation
Workflow Explanation
Cross-Functional Collaboration