At a Glance
- Tasks: Analyse marketing campaigns and provide insights to optimise effectiveness.
- Company: Exciting FinTech business expanding globally with a dynamic team.
- Benefits: Competitive salary, bonus opportunities, and collaborative work environment.
- Other info: Join a growing team with opportunities for career advancement.
- Why this job: Be the data guru driving impactful marketing strategies in a fast-paced industry.
- Qualifications: Experience in marketing analytics and proficiency in tools like Tableau or Looker.
The predicted salary is between 70000 - 80000 £ per year.
Salt have partnered with a new and exciting business specialising in FinTech for not 1, but 2 new positions as the global team expands before the end of the year. You will collaborate closely with a wider variety of teams from Product, Marketing, Tech to drive marketing effectiveness across each marketing initiative. You will be the go-to person for all things data - so we are looking for someone who loves getting into each area of the numbers.
Key Responsibilities:
- Take ownership of analysing each marketing campaign across digital channels
- Provide insights to the wider business on customer acquisition, engagement and retention
- Optimise each campaign by collaborating with the marketing teams across the business
- Using the data, provide insight and recommendations to improve marketing ROI
What we are looking for:
- Strong experience within marketing analytics
- Expertise across different analytical tools such as Tableau or Looker
- Previously with large volumes of data
- Excellent understanding of marketing metrics, KPIs etc
- Previously roles could include Commercial Marketing Analysis, Product Marketing Analysis, Digital Marketing Analysis for example!
Marketing Analyst employer: Salt Digital Recruitment
Join a dynamic and innovative FinTech company in London, where your role as a Marketing Analyst will be pivotal in shaping marketing strategies through data-driven insights. With a strong emphasis on collaboration across diverse teams, you will thrive in a supportive work culture that values professional growth and offers competitive benefits, including a generous bonus structure. This is an exciting opportunity to be part of a rapidly expanding global team, making a meaningful impact in the financial technology landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Analyst
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Salt Digital Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Salt Digital Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Salt Digital Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Salt Digital Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Analyst
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salt Digital Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Salt Digital Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salt Digital Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Salt Digital Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salt Digital Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Salt Digital Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
