At a Glance
- Tasks: Lead the creation of engaging content with a network of creators for top beauty brands.
- Company: Join a global FMCG leader in the beauty and personal care sector.
- Benefits: Hybrid working, competitive rates, and a dynamic contract role.
- Other info: Exciting opportunity to work in a fast-paced environment with a focus on Gen Z.
- Why this job: Shape the future of beauty content while collaborating with creative minds.
- Qualifications: 3+ years in UGC or influencer marketing, with a passion for social media trends.
The predicted salary is between 40000 - 50000 £ per year.
SALT is supporting a global FMCG business within the beauty and personal care sector. This role is for a UGC Lead responsible for building and managing a network of creators to deliver always-on, social-first content across key beauty brands. The position blends strategy and execution, ensuring a consistent pipeline of high-quality, platform-native content. You'll collaborate closely with brand, social, and influencer teams to align UGC output with campaigns and wider content strategies.
KEY CONTRACT DETAILS
- 6+ month contract, outside IR35.
- Hybrid working in London.
WHAT YOU'LL DO
- Source, recruit and onboard UGC creators aligned with brand values and audience.
- Build and manage a scalable creator network to deliver consistent, high-quality content.
- Own the end-to-end UGC lifecycle, from discovery and briefing through to delivery and sign-off.
- Translate campaign and social strategy into clear, effective UGC briefs.
- Ensure all content meets brand guidelines, platform best practice and cultural relevance.
- Collaborate with brand, social and influencer teams to align output with campaigns and content calendars.
ABOUT YOU
- 3+ years' experience in UGC, influencer marketing, or social-first content roles.
- Strong understanding of TikTok and Instagram content performance and formats.
- Experience identifying culturally relevant creators beyond follower count metrics.
- Ability to brief creators and provide clear, constructive creative feedback.
- Background in beauty or haircare content, with strong awareness of Gen Z and Millennial audiences.
Rates depend on experience and client requirements.
UGC Lead – Contract in London employer: Salt Digital Recruitment
SALT is an exceptional employer, offering a dynamic work environment that fosters creativity and collaboration in the heart of London. With a strong focus on employee growth, SALT provides opportunities to work alongside industry leaders in the beauty and personal care sector, ensuring that your contributions directly impact high-profile campaigns. The hybrid working model promotes a healthy work-life balance, making it an ideal place for those seeking meaningful and rewarding employment.
