At a Glance
- Tasks: Craft compelling brand narratives and shape impactful campaigns for a major UK news publisher.
- Company: Join a dynamic newsroom environment with a focus on creativity and storytelling.
- Benefits: Competitive daily rate, hybrid working, and the chance to influence a large-scale campaign.
- Other info: Immediate start required; work closely with senior stakeholders in a fast-paced setting.
- Why this job: Make your mark on a high-profile campaign that resonates with a national audience.
- Qualifications: Experience in campaign strategy and a passion for storytelling are essential.
We're looking for a mid-level freelance Campaign Strategist / Brand Storyteller to support a mass-audience UK news publisher on a high-profile, editorial-led campaign. This role is focused on narrative, messaging, and campaign strategy, not performance marketing or growth tactics. This is an opportunity to shape a large-scale brand campaign with cultural reach, working closely with senior stakeholders in a fast-paced, newsroom-adjacent environment. Immediate availability is essential.
Role Details
- Start: Monday 2nd February
- Contract length: 3 months
- Rate: £435 per day (maximum)
- IR35: Inside IR35 (Umbrella only, not limited company or Sole Trader)
- Location: High Street Kensington
- Hybrid working: 3 days onsite per week (non-negotiable)
- Work pattern: Full-time, 5 days per week
- Level: Mid-level
Responsibilities
- Develop a large-scale brand / editorial-led campaign
- Define campaign narrative, messaging, and strategic direction
- Shape storytelling suitable for a national news audience
- Work closely with internal teams to guide campaign output
- Ensure consistency of message across digital campaign touchpoints
Qualifications
- Proven experience as a Campaign Strategist, Brand Strategist, or Editorial Strategist
- Strong background in agency environments
- Experience working on campaigns comparable in tone and ambition to major newspaper brands
- Strategic thinker with a storytelling-first approach
- Not suitable for fractional CMOs or traditional marketing executive profiles
- Must be immediately available
Apply: If you're a strategic storyteller with agency experience and availability to start immediately, we'd love to hear from you.
Freelance Brand Strategist in London employer: Salt Digital Recruitment
Join a dynamic and innovative team at a leading UK news publisher, where your expertise as a Freelance Brand Strategist will directly influence high-profile editorial campaigns. With a collaborative work culture that values creativity and strategic thinking, you'll have the opportunity to work closely with senior stakeholders in a fast-paced environment, while enjoying the flexibility of hybrid working in the vibrant area of High Street Kensington. This role not only offers competitive rates but also the chance to shape narratives that resonate with a national audience, making it an ideal position for those seeking meaningful and impactful work.
StudySmarter Expert Advice🤫
We think this is how you could land Freelance Brand Strategist in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for freelance opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Showcase your storytelling skills! Create a portfolio that highlights your best campaigns and narratives. Make sure it’s easy to access and visually appealing, so potential clients can see your talent at a glance.
✨Tip Number 3
Stay active on social media, especially platforms like LinkedIn. Share insights about brand strategy and engage with relevant content. This not only positions you as a thought leader but also keeps you on the radar of potential clients.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly shows your enthusiasm and makes it easier for us to connect with you.
We think you need these skills to ace Freelance Brand Strategist in London
Some tips for your application 🫡
Tailor Your Narrative:Make sure your application tells a compelling story about your experience. Highlight your previous work as a Campaign Strategist or Brand Strategist, focusing on how you've shaped narratives and messaging in past campaigns.
Showcase Your Strategic Thinking:We want to see your strategic mindset! In your application, include examples of how you've approached campaign strategy in the past, especially in agency environments. This will help us understand your thought process and how you tackle challenges.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and fluff. Make it easy for us to see why you're the right fit for this role by sticking to relevant details.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it helps us keep everything organised!
How to prepare for a job interview at Salt Digital Recruitment
✨Know Your Narrative
Before the interview, take some time to craft your own brand story. Think about how your experiences align with the role of a Campaign Strategist and how you can shape narratives that resonate with a national audience. Be ready to share specific examples of past campaigns you've worked on.
✨Research the Publisher
Dive deep into the news publisher's previous campaigns and editorial style. Understanding their tone and audience will help you tailor your responses and demonstrate your fit for the role. Bring insights or ideas to the table that show you’re already thinking strategically about their brand.
✨Prepare for Stakeholder Engagement
Since this role involves working closely with senior stakeholders, think about how you can effectively communicate your ideas and strategies. Prepare to discuss how you’ve successfully collaborated with teams in the past and how you can ensure consistency across various campaign touchpoints.
✨Showcase Your Strategic Thinking
Be ready to discuss your approach to developing campaign narratives and messaging. Use specific examples to illustrate your strategic thinking and storytelling skills. Highlight how you’ve tackled challenges in previous roles and how those experiences have prepared you for this opportunity.
