At a Glance
- Tasks: Craft compelling brand narratives and shape large-scale campaigns for a major UK news publisher.
- Company: Join a dynamic newsroom environment with a focus on impactful storytelling.
- Benefits: Competitive daily rate, hybrid working, and the chance to influence national conversations.
- Other info: Immediate start required; work closely with senior stakeholders in a fast-paced setting.
- Why this job: Make your mark on high-profile campaigns that resonate with a mass audience.
- Qualifications: Experience in campaign strategy and a passion for storytelling are essential.
The predicted salary is between 40000 - 50000 £ per year.
We're looking for a mid-level freelance Campaign Strategist / Brand Storyteller to support a mass-audience UK news publisher on a high-profile, editorial-led campaign. This role is focused on narrative, messaging, and campaign strategy, not performance marketing or growth tactics. This is an opportunity to shape a large-scale brand campaign with cultural reach, working closely with senior stakeholders in a fast-paced, newsroom-adjacent environment. Immediate availability is essential.
Role Details
- Start: Monday 2nd February
- Contract length: 3 months
- Rate: £435 per day (maximum)
- IR35: Inside IR35 (Umbrella only, not limited company or Sole Trader)
- Location: High Street Kensington
- Hybrid working: 3 days onsite per week (non-negotiable)
- Work pattern: Full-time, 5 days per week
- Level: Mid-level
Responsibilities
- Develop a large-scale brand / editorial-led campaign
- Define campaign narrative, messaging, and strategic direction
- Shape storytelling suitable for a national news audience
- Work closely with internal teams to guide campaign output
- Ensure consistency of message across digital campaign touchpoints
Qualifications
- Proven experience as a Campaign Strategist, Brand Strategist, or Editorial Strategist
- Strong background in agency environments
- Experience working on campaigns comparable in tone and ambition to major newspaper brands
- Strategic thinker with a storytelling-first approach
- Not suitable for fractional CMOs or traditional marketing executive profiles
- Must be immediately available
Apply: If you're a strategic storyteller with agency experience and availability to start immediately, we'd love to hear from you.
Freelance Brand Strategist employer: Salt Digital Recruitment
As a freelance Campaign Strategist with us, you'll have the unique opportunity to work on high-profile editorial campaigns for a leading UK news publisher, all while enjoying the vibrant atmosphere of High Street Kensington. Our collaborative and fast-paced work culture encourages creativity and innovation, providing you with the chance to shape impactful narratives that resonate with a national audience. With immediate availability and a focus on professional growth, this role offers a rewarding experience in a dynamic environment that values your strategic storytelling skills.
StudySmarter Expert Advice🤫
We think this is how you could land Freelance Brand Strategist
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for freelance opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Showcase your storytelling skills! Create a portfolio that highlights your best campaigns and narratives. Make sure it’s easy to access and visually appealing, so potential clients can see your talent at a glance.
✨Tip Number 3
Stay active on social media, especially LinkedIn! Share insights about brand strategy and engage with posts from companies you admire. This not only builds your personal brand but also keeps you on the radar of potential clients.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly shows your enthusiasm and makes it easier for us to connect with you.
We think you need these skills to ace Freelance Brand Strategist
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience as a Campaign Strategist or Brand Storyteller. We want to see how your skills align with the role, so don’t hold back on showcasing relevant projects!
Showcase Your Storytelling Skills:Since this role is all about narrative and messaging, include examples of campaigns where you’ve shaped compelling stories. We love seeing how you’ve engaged audiences through your strategic thinking!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences shine through without unnecessary fluff.
Apply Through Our Website:Don’t forget to submit your application via our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity right away.
How to prepare for a job interview at Salt Digital Recruitment
✨Know Your Narrative
Before the interview, take some time to craft your own brand story. Think about how your experiences align with the role of a Campaign Strategist and how you can shape narratives that resonate with a national audience. Be ready to share specific examples of past campaigns you've worked on.
✨Research the Publisher
Dive deep into the UK news publisher's previous campaigns and editorial style. Understanding their tone and audience will help you tailor your responses and demonstrate your fit for the role. Bring insights or ideas to the table that show you’re already thinking strategically about their brand.
✨Prepare for Stakeholder Engagement
Since this role involves working closely with senior stakeholders, think about how you can effectively communicate your ideas and strategies. Prepare to discuss how you’ve successfully collaborated with teams in the past and how you can ensure consistency across various campaign touchpoints.
✨Showcase Your Strategic Thinking
Be ready to discuss your approach to developing campaign narratives and messaging. Use examples from your previous work to illustrate your strategic thinking and storytelling-first approach. Highlight how you can adapt your strategies to fit the fast-paced, newsroom-adjacent environment.
