At a Glance
- Tasks: Own digital tracking infrastructure and ensure data accuracy for top retail brands.
- Company: Join a leading global retail group with a dynamic and innovative culture.
- Benefits: Competitive salary, performance bonus, hybrid work model, and career growth opportunities.
- Other info: Fast-paced environment with opportunities to collaborate across teams.
- Why this job: Make a real impact on data-driven decisions for household-name brands.
- Qualifications: 1-3 years of experience in digital analytics, GTM, and GA4.
The predicted salary is between 40000 - 45000 £ per year.
We are looking for a Digital Analytics Specialist to join a premier multi-brand retail group. This is a high-impact role focused on owning the end-to-end digital tracking infrastructure across a diverse portfolio of web and mobile app properties. You will ensure that data collection is accurate, scalable, and fully privacy-compliant, directly empowering data-driven decisions for household-name brands.
Core Responsibilities
- Tracking Infrastructure: Own the setup and optimization of Google Tag Manager (GTM) across web and mobile app platforms.
- Cross-Functional Collaboration: Partner with Developers, UX, Product, and Marketing teams to translate business questions into robust technical tagging requirements.
- Mobile App Excellence: Drive mobile analytics using Firebase and GA4, ensuring consistent tracking across the entire customer journey.
- Data Integrity: Conduct regular audits, QA testing, and debugging to ensure high data quality and GDPR compliance.
- Governance: Maintain technical documentation and data layer specifications to standardize practices across multiple business units.
Experience Required
- Hands-on Technical Skills: Proven experience implementing GTM and GA4. Familiarity with Firebase and BigQuery is highly preferred.
- Stakeholder Management: You must be able to communicate complex technical concepts to non-technical audiences clearly and confidently.
- Detail Orientation: A "leave no stone unturned" approach to debugging and data auditing.
- Adaptability: Comfortable working in a fast-paced, multi-brand environment with shifting priorities.
Rates depend on experience and client requirements.
Digital Analyst employer: Salt Digital Recruitment
Join a leading global retail group as a Digital Analyst, where you will thrive in a dynamic and collaborative work culture that values innovation and data-driven decision-making. With competitive salaries, performance bonuses, and opportunities for professional growth, this role offers the chance to work in the heart of Central London while contributing to renowned household brands. Embrace a hybrid working model that promotes work-life balance and fosters a supportive environment for your career development.
