Digital Acquisition Manager

Digital Acquisition Manager

Full-Time Home office (partial)
Salt Digital Recruitment

At a Glance

  • Tasks: Own and optimise Google Ads and Meta campaigns for customer acquisition.
  • Company: Dynamic ecommerce brand with a focus on in-house performance marketing.
  • Benefits: Competitive daily rate, autonomy, and direct access to decision-makers.
  • Other info: Perfect for freelance marketers looking for fast results and growth.
  • Why this job: Make a real impact by shaping the in-house acquisition function.
  • Qualifications: 5-10 years of hands-on experience with Google Ads and Meta.

Digital Acquisition Manager London 3 Month Initial Contract Competitive Β£250-280 a day Outside IR35 On-site 2-3 Days Per Week

We're looking for a hands-on Digital Acquisition Manager to take full ownership of Google Ads and Meta, helping us bring performance marketing fully in-house and unlock the next stage of growth.

This isn't an agency management role.

You'll be in the accounts, building, optimising and scaling campaigns yourself, with direct ownership of new customer acquisition across two ecommerce markets.

What you'll do

  • Own strategy, budgets and day-to-day optimisation across Google Ads (Search, Shopping & Performance Max) and Meta
  • Drive new customer growth across UK and US markets
  • Balance brand vs non-brand and prospecting vs retargeting activity
  • Collaborate with an in-house designer to improve creative performance
  • Own attribution and tracking across GA4, GTM, Meta Pixel/CAPI and Shopify
  • Report on the metrics that matter: CAC, ROAS, acquisition performance and revenue growth

What we're looking for

  • 5-10 years' hands-on experience managing Google Ads and Meta for DTC/ecommerce brands
  • Strong knowledge of Shopping, PMAX and paid social
  • Confident with GA4, GTM, Shopify and attribution
  • Able to challenge performance, spot opportunities and act quickly
  • Clear communicator who can translate data into commercial actions

Why join?

  • Significant media budget
  • Direct access to decision-makers
  • Genuine ownership and autonomy
  • Opportunity to shape and build an in-house acquisition function from the ground up
  • Perfect for a freelance performance marketer who enjoys rolling their sleeves up, improving results fast, and making a visible commercial impact.
  • *Rates depend on experience and client requirements
  • #J-18808-Ljbffr

Digital Acquisition Manager employer: Salt Digital Recruitment

Join a forward-thinking Digital Banking team that values innovation and quality, where your expertise as a Quality Assurance Test Engineer will directly impact the delivery of cutting-edge insurance products. With a collaborative work culture that encourages professional growth and the use of advanced AI tools, you'll thrive in an environment that prioritises excellence and continuous improvement. Located in a vibrant area, this role offers unique opportunities to engage with a diverse range of projects while contributing to the success of a company dedicated to enhancing customer experiences.

Salt Digital Recruitment

Contact Details:

Salt Digital Recruitment Recruitment Team

We think you need these skills to ace Digital Acquisition Manager

Google Ads
Meta Advertising
Performance Marketing
Campaign Optimisation
Customer Acquisition
Ecommerce Strategy
Attribution and Tracking