At a Glance
- Tasks: Lead creative strategy for paid channels and drive performance through innovative ideas.
- Company: Dynamic eCommerce brand in London with a focus on growth.
- Benefits: Competitive salary, hybrid working, discounts, and standard benefits.
- Other info: Join a fast-paced environment with opportunities for professional growth.
- Why this job: Make a real impact on creative strategies that drive commercial success.
- Qualifications: 5+ years in performance creative with strong Meta understanding.
The predicted salary is between 80000 - 100000 £ per year.
The role Creative is a growth lever. You’ll own paid creative performance end-to-end – from insight, idea, brief, production, to live. This isn’t brand-only and it’s not just execution. It’s commercial creative strategy.
Responsibilities
- Own creative performance across paid channels (Meta-first).
- Turn data into structured testing sprints (angles, formats, audiences).
- Define what gets produced – and what doesn’t.
- Write sharp, usable briefs (no ambiguity, no back-and-forth).
- Manage production across in-house and freelancers.
- Own creator sourcing and output (UGC that actually converts).
- Build a testing engine that improves output over time, not just volume.
Qualifications
- 5+ years in performance creative / creative strategy (DTC or eComm).
- Proven impact – improved performance through creative decisions.
- Strong Meta understanding and creative analytics (e.g. Motion).
- Knowledge of what stops the scroll (hooks, pacing, formats).
- Strong copy, script, and brief writing skills that get results.
- Comfortable owning production and managing multiple moving parts.
- Uses AI to move faster, not think less.
Offer
- Competitive salary.
- Hybrid / flexible working.
- Strong product and brand with real traction.
- Discounts and standard benefits.
Creative Strategist, DTC eCommerce, London (hybrid), £80-100K employer: Salt Digital Recruitment
As a Creative Strategist at our London-based eCommerce team, you'll thrive in a dynamic and innovative environment that champions creativity and data-driven decision-making. We offer a competitive salary, hybrid working options, and a culture that prioritises employee growth through continuous learning and collaboration. Join us to be part of a strong brand with real traction, where your contributions directly impact our commercial success and creative performance.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist, DTC eCommerce, London (hybrid), £80-100K
✨Tip Number 1
Get to know the company inside out! Research their recent campaigns, values, and culture. This will help you tailor your approach and show them you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can sometimes lead to insider info or even a referral, which can give you a leg up in the hiring process.
✨Tip Number 3
Prepare for the interview by practising your pitch. Highlight your experience in performance creative and how you've driven results in past roles. Be ready to discuss specific examples that showcase your skills in action.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. Plus, it shows you’re proactive and keen to join their team.
We think you need these skills to ace Creative Strategist, DTC eCommerce, London (hybrid), £80-100K
Some tips for your application 🫡
Show Your Creative Flair:When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can turn insights into compelling ideas, so don’t hold back!
Be Data-Driven:We love a good story backed by data! Make sure to highlight any past experiences where you’ve turned data into actionable strategies. This will show us that you understand the commercial side of creative strategy, which is key for this role.
Nail the Brief:Writing sharp, clear briefs is crucial in our world. When applying, ensure your application is concise and to the point. Avoid ambiguity and make it easy for us to see how you can manage production and deliver results without the back-and-forth.
Apply Through Our Website:We encourage you to apply directly through our website! It’s the best way for us to keep track of your application and ensures you get all the latest updates. Plus, it shows us you’re keen on joining the StudySmarter team!
How to prepare for a job interview at Salt Digital Recruitment
✨Know Your Creative Metrics
Before the interview, brush up on key performance metrics related to creative strategy, especially in eCommerce. Be ready to discuss how you've used data to drive creative decisions and improve performance in past roles.
✨Showcase Your Portfolio
Prepare a portfolio that highlights your best work in performance creative. Include examples that demonstrate your ability to turn insights into compelling campaigns, particularly those that have driven measurable results.
✨Master the Art of Brief Writing
Since writing sharp, usable briefs is crucial for this role, practice articulating your thoughts clearly and concisely. Bring examples of briefs you've written that led to successful outcomes, and be prepared to discuss your process.
✨Be Ready to Discuss Testing Strategies
Expect questions about how you build and manage testing engines for creative output. Prepare to share specific examples of structured testing sprints you've implemented, including what worked, what didn’t, and how you adapted based on results.
