At a Glance
- Tasks: Lead content strategy and optimise member journeys across digital platforms.
- Company: Dynamic membership organisation based in London with a hybrid work model.
- Benefits: Competitive day rate, flexible working, and opportunities for professional growth.
- Other info: Mentorship opportunities available for junior product owners.
- Why this job: Shape the future of digital experiences and make a real impact on member engagement.
- Qualifications: Experience in content product management and strong understanding of CMS and DXP.
Role: Content Product Manager
Client Type: Membership Organisation
Location: London (Hybrid)
Contract Length: 6 months initially, with potential 6-month extension
Day Rate: £425 a day (IR35 TBC)
Start Date: ASAP
Primary Objective: To lead the content strategy across 12 defined member journeys, ensuring content is relevant, structured, and performance-optimised across digital platforms. The role will drive strategic development of a new digital experience platform (DXP) suite and support the evolution of legacy member portals.
Key Responsibilities:
- Lead content strategy across all 12 member journeys
- Define and maintain content frameworks and governance
- Collaborate with comms, marketing, and digital teams to align messaging and delivery
- Own and manage the product roadmap and backlogs
- Oversee CMS development and integration with marketing automation tools
- Support transition from legacy portals to new DXP suite (Website, Portal, DAM, Automation)
- Analyse journey performance and optimise content delivery
- Ensure content supports member engagement, retention, and satisfaction
- Mentor junior product owners and support their development
Candidate Profile:
- Proven experience in content-led product management within a membership organisation
- Strong background in Web Production/Webmaster roles
- Deep understanding of CMS platforms, DXP, and marketing automation
- Strategic thinker with hands-on delivery capability
- Analytical and performance-driven
- Comfortable managing multiple journeys and prioritising effectively
- Excellent stakeholder management and communication skills
Content Product Manager employer: Salt Digital Recruitment
As a leading membership organisation based in London, we pride ourselves on fostering a collaborative and innovative work culture that empowers our employees to thrive. With a strong focus on professional development, we offer numerous growth opportunities, mentorship programmes, and the chance to lead impactful projects that enhance member engagement. Our hybrid working model ensures flexibility, allowing you to balance your professional and personal life while contributing to a meaningful mission.
StudySmarter Expert Advice🤫
We think this is how you could land Content Product Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at membership organisations. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your content strategy successes and any projects you've led. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company’s current content strategies and member journeys. Bring ideas to the table on how you could enhance their digital experience platform – it shows initiative!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Content Product Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Content Product Manager role. Highlight your experience in content strategy and product management, especially within membership organisations. We want to see how your skills align with our needs!
Showcase Your Achievements:Don’t just list your responsibilities; share specific achievements that demonstrate your impact. Use metrics where possible to show how you’ve optimised content delivery or improved member engagement. We love numbers that tell a story!
Be Clear and Concise:When writing your application, keep it clear and to the point. Avoid jargon unless it’s relevant to the role. We appreciate straightforward communication, so make sure your passion for the role shines through without unnecessary fluff.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Salt Digital Recruitment
✨Know Your Content Strategy
Make sure you understand the content strategy and how it applies to the 12 member journeys. Be ready to discuss your previous experiences in leading content strategies and how you can optimise content delivery for member engagement.
✨Familiarise Yourself with CMS and DXP
Brush up on your knowledge of CMS platforms and digital experience platforms (DXP). Be prepared to talk about specific tools you've used and how they helped improve content management and member satisfaction in your past roles.
✨Showcase Your Analytical Skills
Since the role is performance-driven, come equipped with examples of how you've analysed journey performance in the past. Discuss any metrics or KPIs you’ve used to measure success and how you optimised content based on those insights.
✨Engage with Stakeholders
Highlight your experience in stakeholder management. Prepare to share examples of how you've collaborated with marketing, comms, and digital teams to align messaging and ensure a cohesive approach across all platforms.
