At a Glance
- Tasks: Lead marketing strategies across three brands and manage a dynamic team.
- Company: Salocin Group, a forward-thinking company based in Bath.
- Benefits: Enjoy a hybrid work environment with competitive benefits.
- Other info: Join a collaborative team focused on growth and innovation.
- Why this job: Drive impactful ABM strategies and grow your leadership skills.
- Qualifications: 3-5 years of B2B marketing experience and strong CRM skills.
The predicted salary is between 50000 - 65000 £ per year.
Salocin Group in Bath is seeking a Group Marketing Manager to own the marketing programme across its three brands, focusing on Account Based Marketing (ABM) strategies. This role entails managing a four-person marketing team and generating lead opportunities and pipeline value.
Ideal candidates should possess 3 to 5 years of B2B marketing experience with particular proficiency in ABM programmes, strong CRM skills, and a history of team leadership. A favorable hybrid working environment is offered along with competitive benefits.
Group Marketing Lead — ABM Growth & Pipeline Leader in Bath employer: Salocin Group
Salocin Group is an exceptional employer located in the vibrant city of Bath, offering a dynamic work culture that fosters creativity and collaboration. With a strong emphasis on employee growth, the company provides ample opportunities for professional development and advancement within its three brands. The hybrid working model and competitive benefits package further enhance the appeal of joining a forward-thinking team dedicated to driving impactful marketing strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Group Marketing Lead — ABM Growth & Pipeline Leader in Bath
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience with ABM strategies. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Showcase your skills! When you get the chance to meet potential employers, be ready to discuss your past successes in B2B marketing and ABM programmes. Use specific examples to demonstrate how you've generated leads and added value.
✨Tip Number 3
Prepare for interviews by researching Salocin Group and its brands. Understand their marketing strategies and think about how you can contribute to their growth. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to submit your application and showcase your interest in the role. Plus, it helps us keep track of all the amazing candidates like you!
We think you need these skills to ace Group Marketing Lead — ABM Growth & Pipeline Leader in Bath
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Group Marketing Lead role. Highlight your B2B marketing experience and any specific ABM strategies you've successfully implemented. We want to see how your skills align with what we're looking for!
Showcase Your Leadership Skills:Since this role involves managing a team, don’t forget to showcase your leadership experience. Share examples of how you've led teams in the past and the impact it had on your projects. We love seeing candidates who can inspire and motivate others!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about ABM and how you can contribute to our marketing programme. We appreciate a personal touch, so let your personality come through!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for everyone involved!
How to prepare for a job interview at Salocin Group
✨Know Your ABM Inside Out
Make sure you brush up on your Account Based Marketing strategies. Be ready to discuss specific ABM campaigns you've led or contributed to, and how they generated leads and pipeline value. This will show that you not only understand the theory but have practical experience too.
✨Showcase Your Leadership Skills
Since this role involves managing a four-person team, be prepared to share examples of how you've successfully led a team in the past. Talk about your leadership style, how you motivate your team, and any challenges you've overcome together. This will demonstrate your capability to lead effectively.
✨Familiarise Yourself with CRM Tools
Given the emphasis on strong CRM skills, make sure you know the ins and outs of the CRM tools you've used. Be ready to discuss how you've leveraged these tools to enhance marketing efforts and track performance metrics. This will highlight your technical proficiency and strategic thinking.
✨Prepare Questions About Their Brands
Research Salocin Group and its three brands thoroughly. Prepare insightful questions about their current marketing strategies and how they envision the future of ABM within their organisation. This shows your genuine interest in the company and helps you stand out as a candidate who is proactive and engaged.
