At a Glance
- Tasks: Lead marketing strategies and drive brand growth in a mission-driven tech company.
- Company: Purpose-driven tech company making a positive impact with notable clients.
- Benefits: Competitive salary, share options, health cover, and flexible working.
- Other info: Opportunity to make a real impact in a high-growth environment.
- Why this job: Join a collaborative team and influence strategic growth on an international scale.
- Qualifications: 6+ years in senior B2B marketing roles with a focus on results.
The predicted salary is between 80000 - 90000 € per year.
Location: Northern Ireland (Belfast Office/Hybrid) or Great Britain (Remote, regular Belfast visits)
Salary: £80,000-£90,000 + bonus, generous share options & benefits
Our Client is a purpose-driven tech company empowering organisations to deliver and measure positive social, economic, and environmental impact. Their clients include the NHS, Network Rail, Kier, and Amey. As they scale nationally and internationally, they are seeking a strategic and hands-on Head of Marketing to drive growth, brand elevation, and market expansion.
The Role
As a key member of their Senior Leadership Team, you'll lead marketing strategy, team, and operations. You'll develop high-impact marketing plans, shape go-to-market strategies - especially in new international markets - and spearhead demand generation across key sectors. This role is ideal for a commercially astute B2B marketer who thrives in high-growth environments, brings a data-led mindset, and has a track record of delivering measurable impact. You'll guide the brand, optimise multi-channel campaigns, and build a high-performing marketing function.
You Will:
- Develop and lead marketing strategies aligned to business growth goals
- Lead the marketing team with vision and accountability
- Drive brand positioning, demand generation, and customer engagement
- Deliver regional go-to-market plans for international expansion
- Collaborate cross-functionally across sales, customer success and product
- Analyse performance data to ensure ROI and strategic refinement
About You:
- 6+ years experience in senior B2B marketing roles
- Proven experience in a senior business to business (B2B) product marketing leadership role
- Strategic, results-driven leader with experience in scale-ups or high-growth businesses
- Experience working at Senior Leadership level and contributing to wider business planning
- Skilled in brand, campaign management, team leadership, and lead generation
- Desirable experience with SaaS, ESG/social value sectors, and/or international marketing
Why our Client?:
- Make an impact in a mission-led business
- Lead from the front in an SLT role with strategic influence
- Enjoy flexible working, health cover, generous share options, and wellbeing perks
- Be part of a collaborative and values-led team
Skills:
- Marketing Strategy
- Marketing Team Leadership
- Senior Leadership Team
- Budget Management
- Product Marketing
- Brand Management
- Demand Generation
Benefits:
- Share Options
- Performance Bonus
- Company Events
- Health Insurance
- Contributory Pension
- Flexible Working
- Salary sacrifice EV vehicle scheme
Head of Marketing (SaaS Product - Equity Participation) in Newtownabbey employer: SalesNet
Join a purpose-driven tech company in Northern Ireland that empowers organisations to create positive social, economic, and environmental impact. As the Head of Marketing, you'll thrive in a collaborative, values-led environment that prioritises employee wellbeing and offers flexible working arrangements, generous share options, and opportunities for professional growth. Be part of a mission-led team where your strategic influence can drive meaningful change and market expansion.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing (SaaS Product - Equity Participation) in Newtownabbey
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local marketing events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their mission and values, especially since they’re purpose-driven. We want you to show them you’re not just a fit for the role, but for their culture too!
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate how your experience aligns with their needs, especially in B2B marketing and SaaS. We suggest rehearsing with a friend or in front of a mirror to boost your confidence.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm and keeps you fresh in their minds. Plus, we love seeing candidates take that extra step!
We think you need these skills to ace Head of Marketing (SaaS Product - Equity Participation) in Newtownabbey
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Head of Marketing role. Highlight your B2B marketing experience, especially in high-growth environments, and don’t forget to showcase any relevant SaaS or international marketing expertise.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about our mission and how your strategic mindset can drive growth. Be specific about your achievements and how they relate to the responsibilities outlined in the job description.
Showcase Your Data-Driven Approach:Since we value a data-led mindset, make sure to include examples of how you've used data to inform your marketing strategies. Whether it’s improving ROI or refining campaigns, we want to see how you’ve made an impact through analytics.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at SalesNet
✨Know Your Audience
Before the interview, research the company and its clients. Understand their mission and how they empower organisations. This will help you tailor your responses to show how your experience aligns with their goals.
✨Showcase Your Strategic Mindset
Prepare examples of past marketing strategies you've developed and led. Highlight your data-driven approach and how it resulted in measurable impact. This is crucial for a role that demands a strategic and results-driven leader.
✨Demonstrate Cross-Functional Collaboration
Be ready to discuss how you've worked with sales, customer success, and product teams in the past. Share specific instances where your collaboration led to successful marketing campaigns or product launches.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's growth plans, especially regarding international expansion. This shows your genuine interest in the role and helps you assess if the company aligns with your career aspirations.
