Head of Marketing — Brand, Content & Communications | B2B SaaS | UK Remote | in Bolton

Head of Marketing — Brand, Content & Communications | B2B SaaS | UK Remote | in Bolton

Bolton Full-Time 80000 - 100000 £ / year (est.) Working from home possible
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At a Glance

  • Tasks: Lead the marketing function, driving brand awareness and strategic communications.
  • Company: Fast-growing UK SaaS business at an exciting growth stage.
  • Benefits: Remote work, competitive salary, and opportunities for professional development.
  • Other info: Collaborative culture with a focus on AI-driven strategies and growth.
  • Why this job: Shape the future of marketing in a dynamic, innovative environment.
  • Qualifications: Proven B2B SaaS marketing leadership experience and strong storytelling skills.

The predicted salary is between 80000 - 100000 £ per year.

We're working with a fast-growing UK SaaS business at a genuine inflection point — past £10M ARR, consistently strong NRR, and a market opportunity that's largely untapped. They are now investing seriously in marketing to match that ambition.

This is a senior leadership hire. As Head of Marketing, you'll own the full "traditional" marketing function — brand, content, events, PR, social, and vertical marketing — leading through experienced functional specialists while staying close enough to the work to raise the bar and unblock where needed.

You'll sit alongside a Head of Growth who owns digital demand gen, performance marketing, and marketing ops. The two roles are deliberately complementary. Growth owns the lead engine. You own everything that builds awareness, trust, coverage, and market presence.

  • Brand, content, PR & comms, events, social, and vertical marketing — with a specialist lead in each area reporting to you.

What we're looking for:

  • Multi-disciplinary B2B SaaS marketing leadership experience — brand, content, PR, events
  • A systems thinker who can align specialists behind a single coherent plan
  • Strong brand instincts and storytelling ability
  • Manager of managers — you raise quality through people, not by owning the tasks yourself
  • Commercially urgent, comfortable with ambiguity, genuinely collaborative with Sales and Growth
  • AI-forward mindset — they actively use AI tooling across the business and expect the same from marketing leadership

Desirable: product marketing background, partner/channel ecosystem experience.

This is a role for someone who wants to build something — not maintain it. If you think in strategy and systems but aren't afraid to get your hands dirty, we'd like to talk.

Head of Marketing — Brand, Content & Communications | B2B SaaS | UK Remote | in Bolton employer: Saleslogic International

Join a dynamic and rapidly expanding B2B SaaS company that is at the forefront of innovation, offering a unique opportunity to lead a comprehensive marketing strategy from a remote location in the UK. With a strong emphasis on employee growth, collaboration, and an AI-forward mindset, this role not only allows you to shape the brand's narrative but also provides access to a supportive work culture that values creativity and strategic thinking. As part of a team that is genuinely invested in your success, you'll find meaningful opportunities to make a significant impact in a thriving market.

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Contact Details:

Saleslogic International Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Marketing — Brand, Content & Communications | B2B SaaS | UK Remote | in Bolton

Tip Number 1

Network like a pro! Reach out to your connections in the B2B SaaS space and let them know you're on the lookout for opportunities. You never know who might have a lead or can introduce you to someone at a company you're eyeing.

Tip Number 2

Showcase your expertise! Create content that highlights your knowledge in brand, content, and communications. Whether it's a blog post or a LinkedIn article, this not only builds your personal brand but also gets you noticed by potential employers.

Tip Number 3

Prepare for interviews by diving deep into the companies you're applying to. Understand their marketing strategies, challenges, and successes. This will help you tailor your responses and show that you're genuinely interested in helping them grow.

Tip Number 4

Don't forget to apply through our website! We have some fantastic roles that could be a perfect fit for you. Plus, it shows you're serious about joining our team and makes it easier for us to connect with you.

We think you need these skills to ace Head of Marketing — Brand, Content & Communications | B2B SaaS | UK Remote | in Bolton

B2B SaaS Marketing Leadership
Brand Management
Content Strategy
Public Relations
Event Management
Social Media Marketing
Vertical Marketing

Some tips for your application 🫡

Show Your Passion for Marketing:When you're writing your application, let your enthusiasm for marketing shine through! We want to see how your experience aligns with our mission and how you can contribute to building something amazing in the B2B SaaS space.

Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for this role. Highlight your multi-disciplinary B2B SaaS marketing experience and showcase specific examples of how you've led teams and driven brand awareness. We love seeing how you’ve made an impact!

Be Authentic and Personal:Don’t be afraid to let your personality come through in your application. We’re looking for someone who’s genuinely collaborative and can connect with our team. Share your story and what makes you tick in the marketing world!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re keen on joining our team at StudySmarter!

How to prepare for a job interview at Saleslogic International

Know Your Stuff

Make sure you’re well-versed in the B2B SaaS landscape. Research the company’s current marketing strategies, their competitors, and the latest trends in brand, content, and communications. This will not only show your interest but also your expertise in the field.

Showcase Your Leadership Style

As a senior role, they’ll want to see how you manage teams. Prepare examples of how you've successfully led multi-disciplinary teams in the past. Highlight your ability to raise quality through people and how you’ve aligned specialists behind a coherent marketing plan.

Be Ready for Strategy Discussions

Expect to discuss your strategic thinking and systems approach. Think about how you would tackle ambiguity and drive commercial urgency in your previous roles. Be prepared to share specific strategies you’ve implemented that have led to measurable success.

Embrace AI and Innovation

Since they’re looking for an AI-forward mindset, come equipped with ideas on how you can leverage AI tools in marketing. Share any experiences you have with AI in your previous roles and how it can enhance brand awareness and market presence.