At a Glance
- Tasks: Lead marketing strategies for a high-growth SaaS company and shape brand narratives.
- Company: Rapidly scaling UK-based SaaS company transforming financial operations.
- Benefits: Remote work, competitive salary, and opportunities for professional growth.
- Why this job: Join a dynamic team and make a significant impact in a fast-paced environment.
- Qualifications: 10-15 years in B2B SaaS marketing with proven leadership experience.
- Other info: Opportunity to mentor a diverse team and drive innovative marketing initiatives.
The predicted salary is between 72000 - 108000 ÂŁ per year.
Our client is a rapidly scaling UKâbased SaaS company transforming how midâmarket organisations manage their financial operations. Their cloudânative platform gives finance teams modern capabilities without the complexity of traditional enterprise systems, and they are now entering a major period of expansion across multiple sectors.
As they continue their journey of accelerated growth, they are investing heavily in strengthening their goâtoâmarket engine â starting with the appointment of a strategic and handsâon VP of Marketing to lead the function through its next stage of scale. This is a rare opportunity to shape the brand narrative of an emerging category leader. Reporting directly into the executive team, you will lead all areas of marketing across demand generation, brand, digital, content, product marketing and events.
You will be responsible for building a highâperforming, dataâdriven growth engine, sharpening positioning in a competitive market, and driving measurable pipeline impact. You will also lead a multiâdisciplinary team and help embed a culture of creativity, experimentation and continuous improvement.
- Growth & Demand
- Build a scalable, predictable fullâfunnel engine across inbound, outbound, digital and partner channels.
- Drive measurable pipeline and revenue impact while improving channel efficiency.
- Strengthen analytics, attribution and funnel visibility across the entire journey.
- Brand & Positioning
- Elevate the brand and define a clear, differentiated narrative within a crowded SaaS landscape.
- Lead PR, communications, thought leadership and analyst engagement.
- Enhance messaging frameworks, visual identity and market perception.
- Product & Customer Marketing
- Partner closely with Product to shape segmentation, positioning and personas.
- Translate technical and AIâdriven capabilities into clear customer value stories.
- Build customer advocacy programmes, events and caseâstudy engines that fuel pipeline and credibility.
- Operational & Team Leadership
- Scale a highâperformance marketing function grounded in data, ROI and commercial discipline.
- Own metrics, reporting, forecasting and budget planning.
- Develop, mentor and grow a diverse team across all marketing disciplines.
What Weâre Looking For
- 10â15+ years in B2B SaaS marketing, including leadership of crossâfunctional teams.
- Proven track record building fullâfunnel demand engines in competitive markets.
- Experience driving pipeline and revenue at scale-up or growthâstage SaaS companies.
- Strong commercial acumen â confident with metrics, modelling, forecasting and attribution.
- Expertise across Product Marketing, Demand Gen, Brand, Digital and Communications.
- Exceptional storytelling ability â able to simplify complex or AIâdriven capabilities into compelling customer narratives.
- A handsâon, resilient leader who thrives in fastâpaced, scaling environments.
Vice President Marketing (Remote) in London employer: Saleslogic International Doo
Contact Detail:
Saleslogic International Doo Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Vice President Marketing (Remote) in London
â¨Tip Number 1
Network like a pro! Reach out to connections in the SaaS industry, attend virtual events, and engage on platforms like LinkedIn. We canât stress enough how personal connections can open doors that applications alone canât.
â¨Tip Number 2
Showcase your expertise! Create content that highlights your knowledge in B2B SaaS marketing. Whether itâs a blog post or a video, let us see your storytelling skills in action. This not only builds your brand but also demonstrates your passion for the field.
â¨Tip Number 3
Prepare for interviews by researching the companyâs current marketing strategies and challenges. We want you to come in with fresh ideas and insights that can help them scale. Tailor your approach to show how you can elevate their brand narrative.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Vice President Marketing (Remote) in London
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV speaks directly to the role of VP of Marketing. Highlight your experience in B2B SaaS and any leadership roles you've held. We want to see how you've built demand engines and driven revenue, so donât hold back!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell your story. Share your passion for marketing and how you can elevate our brand narrative. We love a good story, so make it engaging and relevant to the SaaS landscape.
Showcase Your Achievements: Quantify your successes! Use metrics to demonstrate how you've impacted pipeline and revenue in previous roles. Weâre all about data-driven results, so let us see the numbers that back up your claims.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you donât miss out on any important updates. Plus, itâs super easy!
How to prepare for a job interview at Saleslogic International Doo
â¨Know Your SaaS Inside Out
Make sure you understand the company's cloud-native platform and how it transforms financial operations for mid-market organisations. Familiarise yourself with their competitors and be ready to discuss how you can elevate their brand narrative in this crowded landscape.
â¨Showcase Your Data-Driven Mindset
Prepare to discuss your experience with building full-funnel demand engines and how you've driven measurable pipeline impact in previous roles. Bring examples of how you've used analytics and metrics to improve channel efficiency and visibility across the customer journey.
â¨Demonstrate Leadership Skills
Be ready to talk about your experience leading cross-functional teams and how you've developed a high-performance marketing function. Share specific instances where you've mentored team members and fostered a culture of creativity and continuous improvement.
â¨Craft Compelling Customer Narratives
Practice simplifying complex concepts into clear, engaging stories that resonate with customers. Think about how you can translate technical capabilities into customer value stories, and prepare to share examples of successful customer advocacy programmes or events you've led.